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Are you marketing or selling?

Peter Winick

It’s high volume, low ticket, sales funnels, etc. Moving into enterprise, large-scale organizational sales, corporate sales, which is where we quite frankly as an organization spend most of our time working with our clients. That needs to be sold. And selling is different than marketing.

Marketing 130
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Accountability for Entrepreneurs: From Chaos to Clarity

Jackie Nagel

Your marketing and sales funnels are functioning beautifully and creating a consistent stream of clients for your business. And the worst part is being swamped with day-to-day operations when all you really want to do is focus on growing or scaling your business. You’ve proven your business model. Cash flow is shrinking.

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Which Departments Can Be Automated? An SMB Guide

Zenefits

It can’t learn from its mistakes or do complex tasks, but it can effortlessly process a lot of small-scale paperwork, such as processing invoices. Sales processes. A solid Customer Relationship Management (CRM) platform makes it easier to automate sales funnels and keep your sales team on task.

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Performance Improvement Plan Template & Guide [Free Download]

AIHR

Rank performance on scales: Ranking performances according to pre-defined scales is a great way to quantify performance versus expectations. As a product-based business, this results in lost sales. Example 5: Consistently missed sales targets. Budgets are based on these sales projections.

Metrics 125
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How To (Actually) Calculate CAC

Andrew Chen

CPA would be used for leading indicators to CAC, such as Cost Per Lead, Cost Per Sales Qualified Lead, Cost Per Trial or other points in the marketing and sales funnel. Key Question #1: How long between your marketing/sales touch points and when someone becomes a customer? Example 2: SaaS Company w/ Inside Sales.

SaaS 111
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Candidate Sourcing: Your Ultimate 2024 Guide (+Tips & Strategies)

AIHR

AI candidate sourcing IBM’s Global AI Adoption Index reveals that about 42% of enterprise-scale companies have actively deployed AI in their businesses. A common technique involves creating an applicant funnel (similar to a sales funnel), from which automation can weed out and remove unsuitable candidates.