Andrew Chen

FEBRUARY 15, 2018

I’ll be focused on consumer startups, bottoms up SaaS, marketplaces, and more – utilizing my expertise in growth to launch and scale new companies. Starting in April, I’m returning to my roots to invest in and help grow the next generation of startups. Incredibly excited.

SaaS 94

SaaS Operations Scaling Energy 94

15Five

NOVEMBER 16, 2016

It desires a new breed of HR SaaS, one which aligns business goals with talent versus aligning business goals with process.”. Companies are reinventing their performance management systems and replacing them with agile, feedback-rich processes, and asking, “Where are the tools to make this scale?” says Bersin. Well, it’s here.

Performance Management 0

Performance Management Manager SaaS Employee Engagement 0

15Five

MAY 17, 2016

I interviewed Rand recently about growing a subscription SaaS business, finding employees to contribute to Moz’s epic culture during their rapid growth, and the importance of transparency in the workplace… Q: Moz grew in revenue very quickly over the first 7 years. Moz is a self-service SaaS business. That depends.

SaaS 63

SaaS Marketing Engineering Retention 63

Andrew Chen

SEPTEMBER 27, 2017

If you’re a SaaS company, you don’t talk about this last month’s MRR with X% monthly growth rate. In fact, profitability can be interpreted as reducing the potential scale of the business when the company isn’t growing fast enough. At the startup stage, scale and velocity matter more than depth of monetization.

SaaS 73

SaaS Scaling B2B Marketing 73

15Five

DECEMBER 2, 2021

She is passionate about creating and developing innovative content and strategies, whilst helping founders from around the world launch and scale their startups to successful businesses. is a legal tech SaaS company that helps entrepreneurs incorporate and grow their companies in the US from anywhere in the world. Why Firstbase.io

SaaS 81

SaaS Revenue Scaling Benefits 81

Andrew Chen

MARCH 27, 2019

” 2) unique expertise with marketplaces and network effects, and 3) deep scaling and technology infra. One of my focus areas as an investor is marketplaces, because I’ve seen firsthand how they can transform an industry — especially when they also have network effects that can lead to huge scale and impact.

Scaling 69

Scaling SaaS Marketing Implementation 69

Andrew Chen

OCTOBER 17, 2017

In both the eBay and Uber examples, we see that you can start with a niche – whether that’s a geography or product line – and then quickly scale into a huge network of buyers and sellers. create a marketing strategy to scale the client base and increase visibility. Starting small, and what to do next.

Marketing 0

Marketing Revenue A/B Testing Workflows 0

Brian Balfour

JANUARY 4, 2017

Here are some more generic examples by company type of how you may segment your CAC on customer type: SaaS – A lot of SaaS products serve multiple segments of the market: Very Small Businesses, Mid Market, Enterprise. This is because at a small scale salaries contribute a large % of CAC ( more about "fully loaded CAC" here ).

Sales 71

Sales Sales Marketing eCommerce 71

Brian Balfour

AUGUST 3, 2017

If you lack one of the fits, you either don't reach the scale of $100M+ or grow so slowly that venture investors aren't interested. Evidence of the four Fits is most apparent in the SaaS space. We can look at almost any category in SaaS and find multiple $1B+ companies who all essentially have the same core product.

Marketing 57

Marketing SaaS Scaling Small Business 57

15Five

FEBRUARY 23, 2022

Following Jeff, Christine Kaszubski, CPO of Pindrop and recently named one of the top 50 women in SaaS, shared insights on becoming a more strategic people leader from her 25 years of experience. Therefore, HR teams should invest in HR tech processes that can enable them to scale. Your people are people. Join the Movement.

Scaling 81

Scaling Diversity SaaS Benchmarking 81

Chief Executive

MARCH 3, 2023

Companies had relatively uniform pricing, cost to serve also was relatively uniform as the products were just dropped at the customer’s receiving dock, and economies of scale meant that large production volumes led to diminishing unit costs. Diminishing unit costs, in turn, meant more revenues and profits.

Metrics 98

Metrics Cash Flow ROI Revenue 98

15Five

APRIL 27, 2021

Morrisroe and Stead bring combined decades of leadership experience scaling growth and accelerating innovation at leading SaaS organizations. To learn more about 15Five’s human-centered performance management platform, please visit 15five.com. About 15Five.

Performance Management 63

Performance Management Software SaaS Employee Engagement 63

Andrew Chen

JULY 10, 2017

Here’s a video interview breaking down how startups evolve and change their strategies as they gain initial traction, hit product market fit, and eventually start to scale. Lots of amazing interview questions from the growth leads at some of the best SaaS companies on the market. What’s next in growth?

Metrics 62

Metrics SaaS Marketing Scaling 62

15Five

MAY 19, 2023

It scores how enthusiastic employees are about their workplace by asking one simple question: “On a scale of 0 to 10, how likely are you to recommend our organization as a place to work to others?” Employee Net Promoter Score (eNPS) The employee Net Promoter Score (eNPS) is used to track employee loyalty and pride in an organization.

Metrics 105

Metrics Retention Revenue Recruitment 105

Walk Me

OCTOBER 7, 2021

DAP is short for digital adoption platform , a SaaS platform designed specifically to help streamline the user adoption process. Leading digital adoption solutions such as WalkMe have been built with many of today’s leading enterprise-grade SaaS platforms in mind. But first, let’s find out what exactly a DAP is. What Is a DAP?

ROI 52

ROI Workflows User Experience Software 52

Andrew Chen

NOVEMBER 1, 2018

The reason for this is that the steps for starting and scaling a new startup share many of the same skills as investing in a new startup: 1) First, we seek to understand the existing state of customer growth – including growth loops, the quality of acquisition, engagement, churn, and monetization. 100+ hours of interviewing and prep.

Metrics 111

Metrics Scaling Marketing Media 111

Vantage Circle

AUGUST 21, 2022

Powered by Vantage Circle , it is a SaaS-based employee engagement solution that uses AI and machine learning to incorporate reward points and unique awards to deserving professionals. Gaurav Belani Senior SEO and Content Marketing Analyst at Growfusely, a SaaS content marketing agency specializing in content and data-driven SEO.

Human Resources 93

Human Resources Sales Sales Compensation 93

Andrew Chen

JANUARY 9, 2020

5) market-by-market (or logo-by-logo, if SaaS) comparison where denser/older networks have higher engagement over time (network effects). However, as you scale, each cohort gets worse. 2) if it is working, then how do we scale it? If there’s something that’s working, can we scale it to be much, much larger?

Marketing 110

Marketing Retention B2B Scaling 110

Brian Balfour

JUNE 20, 2017

Earlier learnings and observations told the team that they had a lot of aspects of the product to change -- or at least to test -- but the team's main constraint was as a low-volume SaaS funnel. "We In other words, on the SaaS side, activation in a viral funnel is as valuable as direct shares. "We There's a lot of vulnerability.

Onboarding 84

Onboarding SaaS Metrics Sales 84

Walk Me

OCTOBER 11, 2021

However, adopting any enterprise-grade SaaS platform, such as HCM platforms, comes with challenges. A large-scale effort such as HCM platform adoption is no exception. Below, we’ll look at a few ways to overcome these challenges and accelerate the adoption of an HCM platform. How to Overcome the Top Challenges of HCM Adoption.

ROI 52

ROI Software Metrics Change Management 52

Andrew Chen

NOVEMBER 1, 2021

Or are you trying to scale its success? In the book, I describe stage-by-stage how to successfully start and scale the central forces that power tech’s most successful companies — network effects. When a company like Dropbox, Slack, or Uber hit scale, it might seem like network effects kick in, and the next phase is easy.

Scaling 82

Scaling Marketing Recruitment B2B 82

Andrew Chen

AUGUST 21, 2023

Either way, new entrants will find this a major barrier, and while they might be tempted to subsidize earnings with investor money initially, that may not be enough to reach a meaningful scale. They eventually are tempted to “graduate” from the platform, reaching sufficient scale to build their own platform.

Media 88

Media Real Estate Revenue B2B 88

AIHR

JULY 12, 2024

While participants indicate a desire to experiment with GenAI, they struggle to envision its practical integration into HR solutions at scale. This trend is not new and mirrors previous adoptions, such as the slower introduction of SaaS technologies in HR. This aligns with our compliance and risk management roots within HR.

Recruitment 52

Recruitment Scaling Engineering Implementation 52

Vantage Circle

APRIL 5, 2021

Out there, there is a talent battle happening on a large scale. Vantage Rewards is a powerful reward and recognition platform that is easy-to-use, SaaS-based, and makes the employee recognition process simple, fun, and accessible. Rewards and recognition have been at the top of the priority list for multiple businesses.

SaaS 89

SaaS Manager Account Management Employee Engagement 89

Andrew Chen

DECEMBER 10, 2018

The future of work (Bottoms up SaaS, full-stack autonomy, etc). The important, core concept here is simple: When there are new technologies and platforms hitting scale… … and products tap in pre-existing consumer motivations. But let’s first cover many of the new platforms that have hit major scale.

Media 100

Media Advertising Scaling Marketing 100

Walk Me

SEPTEMBER 13, 2021

Every company, large and small, adopts technology constantly, whether those tools are large-scale B2B SaaS platforms or small-scale tools. Let’s look at a few topics to help prepare you for these types of questions. Digital Adoption. Today’s workplace is digital.

Organizational Change 52

Organizational Change Software Reorganization Digital Transformation 52

Walk Me

OCTOBER 13, 2021

As with most enterprise-grade SaaS solutions, HRMSs greatly simplify and enhance everyday HR processes. As we will see below, they include a great many features that are useful for enterprises and large-scale organizations, but they are simply too complex for smaller companies. Why Invest in a Human Resources Management System?

Human Resources 52

Human Resources Manager Software ROI 52

Growth Hacker

APRIL 18, 2023

Landmine #3: not managing-up enough At startups and scale-ups, heads of growth typically work directly with founders, which can be great for staying aligned and getting access to high-level thought partners. I like keeping a backlog of growth ideas in Google Sheets, and ranking them on a scale of 1 to 5 for ICE .

Operations 86

Operations Scaling Manager Assets 86

Walk Me

OCTOBER 5, 2021

WalkMe’s DAP is an example of a platform specifically designed to improve the adoption of enterprise-grade SaaS platforms, including HCM platforms. When combining, for instance, DAPs with HCM platforms, HR managers can dramatically enhance productivity, improve efficiency, cut costs, and improve the digital workplace experience.

User Experience 52

User Experience Workflows Software ROI 52

Brian Balfour

JANUARY 11, 2018

Previously, we walked through how this can play out with a B2B SaaS company that focuses exclusively on MRR as their north star metric. He advises companies including Tinder, Eventbrite, Reddit, and Pocket on scaling and growth, specializing in retention and engagement. Revenue retention is the output of engaged users.

Metrics 105

Metrics Retention Revenue SaaS 105

Andrew Chen

MARCH 27, 2019

” 2) unique expertise with marketplaces and network effects, and 3) deep scaling and technology infra. One of my focus areas as an investor is marketplaces, because I’ve seen firsthand how they can transform an industry — especially when they also have network effects that can lead to huge scale and impact.

Scaling 40

Scaling SaaS Marketing Implementation 40

Walk Me

JUNE 14, 2023

According to Statista , the software as a service (SaaS) market is estimated to be worth around 197 billion U.S. In 2019, spending on Software as a Service (SaaS) reached approximately $42 billion, as predicted by Gartner. Communication tools and features to start and maintain meaningful conversations at scale with prospects.

Implementation 52

Implementation Software Sales Sales 52

Help Scout Leadership

AUGUST 11, 2021

HubSpot’s blog covers every subject that a SaaS business could ever be concerned about. Why Scale and Efficiency are Important For Your Business. Helpfully, they’ve created curated sections on their site for the different audiences that may read Forrester and have one designated explicitly for Customer Experience.

SaaS 82

SaaS Education Sales Sales 82

Peter Winick

AUGUST 28, 2023

This episode tackles thought leadership from both a large and small scale, and offers advice for leaders, sales teams, marketing, and researchers alike! So that can give me insights into things that I can focus on scale up on. And while people maintain a large organization, they have bigger budgets and all that.

Engineering 130

Engineering Sales Sales Marketing 130

BetterUp

JULY 16, 2019

This recognition also affirms our focus on helping both individuals and organizations thrive through highly personalized leadership development at scale in the workplace. We believe it validates how important the employee experience is to organizational success and that professional development is expected by today’s talent.

Manager 40

Manager Leadership Development SaaS Employee Engagement 40

BetterUp

JULY 16, 2019

This recognition also affirms our focus on helping both individuals and organizations thrive through highly personalized leadership development at scale in the workplace. We believe it validates how important the employee experience is to organizational success and that professional development is expected by today’s talent.

Manager 40

Manager Leadership Development SaaS Employee Engagement 40

Chief Executive

NOVEMBER 21, 2022

Companies had relatively uniform pricing, cost to serve was relatively uniform as the products were just dropped at the customer’s receiving dock, and economies of scale meant that large production volumes led to diminishing unit costs. And diminishing unit costs meant more profits. We have entered what I call the Age of Diverse Markets.

Sales 52

Sales Sales Operations Revenue 52