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Scaling Ideas for Impact | Jennifer Dulski

Peter Winick

Using technology to take ideas to scale. An interview with Jennifer Dulski about taking ideas to scale through publishing, social media, and technology. Thought leaders are often torn between scale and depth. Scale allows you to reach a large audience, while depth allows you to have massive impact.

Scaling 290
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The Real Profit Behind Business Books: Key Findings from 350+ Authors

Peter Winick

How Thought Leaders Turn Books into Revenue Powerhouses with Speaking and Consulting Peter Winick and Bill Sherman sit down to discuss some of the intriguing findings from the Book ROI study they’ve been involved in for the last several months. I mean, in terms of understanding authors, revenue expenses, experience. We went deep.

ROI 284
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Taking a Book to Scale | Nick Gray

Peter Winick

Creating diverse products from a book to reach scale. Using Nick’s book as an example, Peter walks through the process of taking a book from shelf to scale. Another component to taking a book to scale is moving the contents to versatile offerings. It’s usually some sort of a sliding scale based on volume and usage.

Scaling 130
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How to Scale Local Innovations in Big Companies

Harvard Business Review

This leads to lost revenues and higher costs, since teams around the world often end up duplicating (or triplicating, or quadruplicating) investments in solving common problems. This article identifies three common obstacles to scaling innovations and describes a way to overcome them.

Scaling 93
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Scaling Effective Managers: Pendo reduces turnover by 21% while onboarding 163 managers

15Five

Scaling Growth, Engagement, and Retention Rapidly scaling any company while maintaining engagement and retention is a daunting challenge for HR and People teams. We are rapid growth, we are scaling revenue, we are building product features, we are innovating. Pendo is a trailblazer in product experience platforms.

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Creating Alignment between Marketing and Sales | Winston Henderson

Peter Winick

An interview with Winston Henderson about revenue alignment; what it looks like, and how to achieve it. Winston has worked in both sales and marketing in the past, and now focuses on revenue alignment, and using thought leadership to bring sales and marketing together as a single, unified force. Contact us for more information.

Sales 244
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How to Integrate Cloud, Data, and AI Technologies — and Make Your Company More Adaptable

Harvard Business Review

It is your means of supporting the current business drive toward efficiency and effectiveness, while remaining flexible enough to respond to the new needs of the organization and quickly adopt and scale the latest technology innovations. on average) while increasing profitability by 40% (from 14.2 percentage points on average).

Revenue 144