Chief Outsiders

DECEMBER 3, 2024

There's immense pressure to scale the company, optimize revenue streams, and hit ambitious targets without overextending resources or risking quality. For mid-market CEOs, navigating growth can feel like walking a tightrope.

Marketing 173

Marketing Revenue Scaling 173

Peter Winick

OCTOBER 17, 2024

How Thought Leaders Turn Books into Revenue Powerhouses with Speaking and Consulting Peter Winick and Bill Sherman sit down to discuss some of the intriguing findings from the Book ROI study they’ve been involved in for the last several months. I mean, in terms of understanding authors, revenue expenses, experience.

ROI 281

ROI Revenue Sales Sales 281

Help Scout Leadership

AUGUST 22, 2023

Simon Ouderkirk from Automattic challenges customer support teams to fight for the revenue they generate. Customer support isn’t a cost center, it’s a vital bridge between the initial sale and creating long-term value for your customers. Read the full article

Revenue 100

Revenue Sales Sales 100

Chief Outsiders

JUNE 22, 2022

From the world of “shocking but true”: There are real, actual companies out there that are turning away revenue. Literally, they have customers shaking fistfuls of dollars in their direction and walking in the opposite direction.

Revenue 304

Revenue Retention Marketing 304

Chief Outsiders

MAY 24, 2022

As never before, the key to a business's health, high corporate valuations – and CEO job security -- is revenue growth. As a result of the “go-go” market conditions, a new benchmark has been established: If your company can't show a minimum Compound Annual Growth Rate of 10 percent, you are putting yourself and your company at risk.

Benchmarking 242

Benchmarking Revenue Marketing 242

Help Scout Leadership

MARCH 18, 2022

Want to declutter your sales and support inboxes and drive more revenue? Explore these nine email collaboration software platforms for 2022. Read the full article

Software 279

Software Revenue Sales Sales 279

Vantage Circle

AUGUST 1, 2024

As per the Internal Revenue Service, you can deduct up to $400 for non-qualified employee achievement awards and $1,600 for qualified awards given to the same employee within a year. A significant return on investment from awards is augmented by their tax deductibility. Service awards have their own $500 limit.

Benefits 95

Benefits Compliance Travel Revenue 95

Chief Outsiders

JANUARY 17, 2023

Though it’s simply common sense to have the two revenue-responsible departments working in sync, it can also mean dollars and cents. One study found that sales and marketing teams, when well-aligned, can wring out 200 percent more revenue as a result of their collaboration.

Sales 246

Sales Sales Marketing Revenue 246

Alison Green

APRIL 2, 2025

Ive requested the budget a few times; each time, Helena has responded with FY24s revenue/expense report. Me : I have the revenue/expenses spreadsheet. I thought the revenue/expenses was the budget. The revenue/expenses is for whats already happened. ” (It was a cactus the revenue/expense report.)

Nonprofit 89

Nonprofit Revenue Energy Operations 89

Peter Winick

JANUARY 9, 2025

And therefore, that’s the short version of sort of how my business picked up the revenue. The revenue for my practice increased materially going forward. Current clients deepen those relationships and so that in the practice of law, there’s going to be more business. Because you already have the C the credentials.

Revenue 285

Revenue Benefits Accounts Retention 285

Peter Winick

DECEMBER 12, 2022

An interview with Winston Henderson about revenue alignment; what it looks like, and how to achieve it. Winston has worked in both sales and marketing in the past, and now focuses on revenue alignment, and using thought leadership to bring sales and marketing together as a single, unified force. Contact us for more information.

Sales 244

Sales Sales Marketing Revenue 244

Michael Hyatt

AUGUST 8, 2022

In eighteen months, we had gone from number 14—dead last—to number one in terms of revenue growth and profit margin. In early 2002, I was the general manager of Nelson Books, one of Thomas Nelson Publishers’ fourteen divisions. I felt great. I was proud of myself and my team for the results we’d achieved. That […].

Revenue 247

Revenue Manager 247

Chief Outsiders

FEBRUARY 21, 2023

By: Carol Eversen and Jeff Loeb Part 3 - Technology and Reporting In part 2 of our four-part blog series we explored the core tenet of every successful ABM initiative – orchestration and personalization across sales, marketing, and customer success teams.

ROI 130

ROI Revenue Sales Sales 130

Chief Outsiders

FEBRUARY 14, 2023

By: Carol Eversen and Jeff Loeb Part 2 - Orchestration and Personalization In part 1 of our four-part ABM blog series we shared the core pillars of an ABM program, highlighted the goals and strategies you should consider, and provided guidance about selecting your target accounts and building your Ideal Customer Profile.

ROI 130

ROI Revenue Accounts Sales 130

Chief Outsiders

JUNE 23, 2023

As companies like yours clamor for clients, revenue, and growth, they’re showering billions on the latest technology tools to help get them there. Part 3: Technology Platforms for the Win The market for sales enablement platforms has never been more robust.

Sales 246

Sales Sales Revenue Marketing 246

Chief Outsiders

JANUARY 6, 2023

Certainly, it takes more than a shot of caffeine to grow B2B sales, revenues, and relevance – but there’s a story brewing here that we believe holds the secret to relevance in today’s marketplace.

B2B 245

B2B B2C Revenue Sales 245

Chief Outsiders

JULY 3, 2023

Part 4: Is Your Sales Process Supporting Revenue Growth? At the dinner table, you tend to get immediate feedback when the recipe of the dish being served is not quite perfected. In the business world, where the steaks….er….stakes

Sales 240

Sales Sales Revenue Sales Funnel 240

Chief Outsiders

FEBRUARY 13, 2023

Sales methodology provides the framework for how different steps in your sales process are carried out in the pursuit of sales development, customer success, and revenue growth. There are countless sales methodologies, and many are very similar or built around the same concept.

Sales 240

Sales Sales Revenue Marketing 240

Chief Outsiders

JULY 22, 2022

Unfortunately, however, I still have no way to read minds (and that would be quite creepy, anyway) – but one could see how individual “brain-level” insights could have a stunningly positive impact on campaigns, revenues, and overall success.

Marketing 245

Marketing Revenue 245

Chief Outsiders

JANUARY 10, 2023

With an average tenure of fewer than seven years, according to some estimates, the CEO has little runway with which to work in creating market and revenue success. With a tightening economy, fears of a recession, and a post-COVID marketplace that remains hard to read, the CEO truly is in the hot seat.

Marketing 246

Marketing Sales Sales Revenue 246

Lolly Daskal

DECEMBER 6, 2022

High sales and revenues require engaged employees working hard to meet the company’s goals. And when they leave to pursue those options, they won’t be easy to replace. Engagement is lacking. Unengaged employees aren’t motivated. They rarely go the extra mile, and they have more absences and less loyalty.

Assets 362

Assets Retention Revenue Sales 362

Help Scout Leadership

AUGUST 22, 2023

Done right, customer satisfaction surveys can increase revenue, boost loyalty, and lower churn. We share everything you need to know to get it right. Read the full article

Revenue 203

Revenue 203

Chief Outsiders

APRIL 11, 2024

Learn how to accelerate revenue growth by shortening your sales cycle. Discover the seven steps to success and a real-life example of significant growth achieved through effective marketing strategies.

Sales 182

Sales Sales Revenue Marketing 182

Peter Winick

JANUARY 26, 2024

For the past two decades he has helped individuals and organizations build and grow revenue streams through designing and growing their thought leadership platforms as well as acting as a guide and advisor for increasing business to business sales of thought leadership products.

Revenue 255

Revenue Diversity Sales Sales 255

Help Scout Leadership

AUGUST 22, 2023

Customer loyalty is key to reducing churn and increasing revenue for your online business. Here's everything you need to build loyalty. Read the full article

Revenue 190

Revenue 190

Help Scout Leadership

AUGUST 22, 2023

Support-driven growth is a new and exciting business approach aimed at driving revenue and elevating customer support teams for more impactful work. Read the full article

Revenue 189

Revenue 189

Help Scout Leadership

AUGUST 22, 2023

The way customers perceive your company is key to revenue growth. Learn more about customer perception and how to manage it in this detailed guide. Read the full article

Manager 189

Manager Revenue 189

Lolly Daskal

FEBRUARY 15, 2024

Organizations that embrace AI can deliver personalized experiences that foster customer loyalty and drive revenue growth. AI plays a pivotal role in tailoring products, services, and interactions to individual preferences.

Operations 308

Operations Marketing Recruitment Revenue 308

Lolly Daskal

AUGUST 19, 2024

These algorithms enable dynamic pricing, allowing companies to optimize prices in real-time, maximizing revenue and profits. A study by Salesforce found that companies using AI for customer engagement report up to 44% increase in sales productivity and 41% increase in revenue.

Revenue 208

Revenue Implementation Assets Marketing 208

Help Scout Leadership

MAY 12, 2021

Even so, it can be difficult for empathetic customer service staff to think about customers in terms of business revenue. You may also look at the percentage of revenue you retain from your customers, which can show customers who are still returning but are spending in larger or smaller amounts than before.

Retention 294

Retention Revenue Sales Sales 294

Chief Outsiders

MAY 7, 2024

This article will provide a way to ensure your team creates the most value for your product and service, enabling your company to win more deals and increase revenue.

Sales 173

Sales Sales Revenue Sales Funnel 173

Chief Outsiders

JUNE 11, 2024

Putting a microscope on your team sometimes yields some unpleasant truths, but this exercise is critical when revenue numbers are lacking and the sales pipeline is drying up. It’s one of the most challenging questions you’ll ever have to ask as a business leader – “why isn’t my sales team delivering the results we need?”

Sales 162

Sales Sales Revenue 162

Chief Outsiders

MARCH 18, 2024

In today's highly competitive market, businesses must have a cross-sell and upsell strategy to boost sales and revenue.

Sales 173

Sales Sales Revenue Marketing 173

Help Scout Leadership

JUNE 15, 2021

This both provides greater benefit to the customer and often a path to increased revenue for the company. As a CS team identifies additional features that would benefit the customer, they reveal and explain those to the customer.

SaaS 290

SaaS Sales Sales Onboarding 290

Growth Institute

JULY 27, 2022

You might be closely monitoring your company's revenue and profit if you’re an entrepreneur, CEO, or another executive. But if you think focusing on your company’s revenue and profit will help it thrive financially, it’s time to change that thinking. And that story revolves around this fact: Revenue is vanity. Profit is sanity.

Cash Flow 147

Cash Flow Balance Sheet Accounts Payable Revenue 147

Chief Outsiders

MARCH 27, 2024

In today's competitive business environment, a highly skilled and empowered sales force is essential for driving revenue growth. However, the effectiveness of sales training alone is limited without consistent support and reinforcement. This is where the collaboration between the sales and marketing departments becomes crucial.

Sales 162

Sales Sales Marketing Revenue 162

Chief Outsiders

FEBRUARY 1, 2024

In this article, I will delve into the dynamic world of fractional sales leaders, exploring their pivotal role in driving revenue growth, providing specialized expertise, and offering flexibility to scale sales leadership based on organizational needs.

Sales 162

Sales Sales Revenue Scaling 162