Peter Winick

NOVEMBER 9, 2023

And so they really want to understand how I operate and what I’m struggling with because nobody wants to buy insurance. Clint Tripodi Yeah, we’re rare live white papers. We routinely produce white papers. What are the metrics that you look at to say, Aha, this is working? Like nobody. Your score.

Insurance 289

Insurance Human Resources Sales Sales 289

Peter Winick

DECEMBER 1, 2022

What its roles and responsibilities are, where it sits within the organization, and then what are the measurements, metrics and outcomes? But if you can’t tied to the metrics, you got a question. So if your idea is one convened in one big white paper, for example. You know what that looks like? So we’ll do it.

Marketing 237

Marketing Metrics Accounts Payable Media 237

Peter Winick

AUGUST 28, 2023

Whether you are responsible for starting a thought leadership function at a startup, or at a large company, you need to have the right talent, the right org support, and the right metrics to define success. It was a startup, a category created which was focusing primarily into skill assessments, a company by name, metric track.

Engineering 130

Engineering Sales Sales Marketing 130

Chief Executive

JANUARY 4, 2023

Nowadays, industrial automation is eliminating the need for human labor altogether across vast and increasingly sophisticated tasks, enabling the operation to proceed with more efficient and higher-quality results, and fewer people pulling fewer levers to get there. Now you’re an operator and can learn higher-level skills.’

Revenue 98

Revenue Operations Engineering Human Resources 98

Chief Executive

OCTOBER 4, 2022

and was named president and chief operating officer of BD before becoming CEO. We have metrics and we measure a lot of things, but the power of celebration is even stronger in an organization in terms of driving culture. The first is, I’m a very big fan of white papers. Not just the metric.

Operations 98

Operations Metrics Hospitality Culture Change 98

Chief Executive

DECEMBER 1, 2022

If a white paper by marketing has never been sent to this customer, you can send it, boosting the relationship,” says David Keane, CEO of software provider Bigtincan. So when we engage, we are literally having a business-level discussion around the metrics they’re trying to drive. Then respond to those signals. “If

Retention 98

Retention Travel Software Digital Transformation 98

Peter Winick

APRIL 24, 2023

I sort of operate in the fringes where thought leadership dovetails with learning. Bill Sherman So let’s also talk about how to create engagement among people for ideas, because I think the old days of handing someone textbook or a white paper and saying, go absorb this knowledge really doesn’t fly in this environment.

Marketing 239

Marketing Education Sales Sales 239