15Five

FEBRUARY 22, 2017

What is your strategy for lifting revenue or becoming more profitable? Bottom-line driven leadership makes sense, especially when startups and small companies face immense pressure from investors to hit revenue goals and face a future that’s uncertain, at best. Is it all about raising the bottom line , no matter the cost?

Revenue 42

Revenue Employee Engagement Performance Management B2B 42

Peter Winick

APRIL 10, 2025

Strategies every CEO should embrace to maximize thought leadership ROI Today, we explore why investing in your personal brand and strategically targeting micro-media can outperform broad-based PR and vanity metrics. Micro-Media Outperforms Vanity Metrics: Dont chase big audiences for the sake of numbers.

Media 130

Media B2B Metrics Assets 130

Forbes Leadership

JULY 20, 2022

Thanks to the metaverse, content creators can own their own digital real estate – earning much more revenue while eliminating the risk of an unpredicted eviction.

Real Estate 94

Real Estate Media Revenue 94

Michael McKinney

MARCH 1, 2024

Managers keep score of a range of business metrics: market share, revenue, profit margin, growth rate. In our personal lives, social media has us keeping score by likes and followers. The Score That Matters : Growing Excellence in Yourself and Those You Lead by Ryan Hawk and Brook Cupps People love to keep score.

Metrics 222

Metrics Revenue Energy Media 222

Peter Winick

AUGUST 29, 2024

These authors were reached through not only the friends and colleagues at Thought Leadership Leverage but those from many supporting sponsors such as Greenleaf Book Group, Marshall Goldsmith 100 Coaches, Page Two Books, and Zilker Media to name a few. There’s direct revenue from book sales. How can you measure it?

ROI 47

ROI Revenue Sales Sales 47

Forbes Leadership

NOVEMBER 3, 2022

Michelle Sobrino-Stearns, CEO of Variety, has found ways to achieve nine consecutive years of revenue gains and innovation, marking the strongest period of growth in the company’s history. The brand has been recognized consistently for excellence in journalism receiving 43 wins in the past year.

Media 85

Media Revenue 85

Tanveer Nasser

JUNE 19, 2012

There's no question that social media is becoming an important channel through which organizations can share and converse with their audience, as well as attract potential new customers for their products/services. it a good idea for organizations to create a social media policy and if so, what should be the focus of such a policy?What

Media 52

Media ROI Revenue Marketing 52

Help Scout Leadership

MAY 20, 2021

Lincoln Murphy sums up the value that existing customers offer to growing SaaS companies: “The majority of the revenue from your relationship with a customer happens post-sale. Additionally, helping your customers achieve their goals when using your product is an important source of revenue.

SaaS 200

SaaS Marketing Retention Onboarding 200

UVA Darden

MARCH 21, 2023

It’s a question that may significantly be affected by revenue sources. If a particular entertainment brand personality trait resonates deeply with one consumer segment over another, Netflix can deploy original series and targeted social media campaigns to help shore up that perception,” Palomba wrote in the paper.

Metrics 96

Metrics Revenue Media Advertising 96

Jackie Nagel

AUGUST 25, 2023

As an entrepreneur with an annual revenue of $350,000–$500,000, you are in a great position to grow your business more quickly. These metrics could include revenue, profit margin, realization rate, customer acquisition costs, social media impressions, website visitors, or something entirely different.

Metrics 130

Metrics Revenue Travel Small Business 130

Growth Institute

MAY 18, 2022

Perhaps not surprisingly, Costco’s pay-in-advance model has funded very rapid growth over its less than 40-year history, surpassing the $100 billion mark in revenue in 2013 and $150 billion in 2019. It began with a competition leading up to a New Media Underground Festival in London in November of 2000.

Cash Flow 246

Cash Flow Sales Sales Benefits 246

AIHR

JUNE 3, 2024

Create job postings: Write and share job descriptions on various job boards, company websites, and social media platforms. Engage with candidates: Contact potential candidates via email, phone, or social media to arrange initial interviews. By creating and sharing appealing content, you can attract interest from passive candidates.

Recruitment 111

Recruitment ROI Diversity Advertising 111

Peter Winick

FEBRUARY 6, 2023

Today, I’m talking with Simon Leslie, the co-founder and CEO of Ink Global, a media company that connects brands with global audiences. Plus Simon explains how they feed their content into passengers’ social media, based on their travels, to connect brands with audiences in an all-new way. That would probably be it.

Travel 173

Travel Sales Sales Media 173

Andrew Chen

AUGUST 21, 2023

There’s been a big wave of Creator Economy startups over the past few years, as the rise of social media platforms has empowered content creators to become a focal point for consumer engagement. A familiar curve emerges: While power laws naturally emerge in social media platforms, that can’t be the only other explanation.

Real Estate 88

Real Estate Media Revenue B2B 88

Peter Winick

OCTOBER 5, 2023

An interview with Jennifer Dulski about taking ideas to scale through publishing, social media, and technology. So how do you most effectively scale your ideas for impact and or income for revenue generation? Using technology to take ideas to scale. Thought leaders are often torn between scale and depth. And if I can scale this to.

Scaling 286

Scaling Nonprofit Revenue Marketing 286

AlignOrg

AUGUST 9, 2022

This is especially true in the age of social media, when stories of customer service glitches spread in the blink of an eye. A whopping 69 percent of revenue came from 40 customers (less than 1 percent of the customer base). Ninety-seven percent of revenue came from 250 customers (5 percent of the customer base).

Revenue 105

Revenue Operations Sales Sales 105

Chief Executive

DECEMBER 13, 2022

Social media companies are not meant to be contained; they thrive on the network effect and are the social fabric of community and voice. Leading a social media business requires different skills. The business model of a social media company is also quite different.

Advertising 98

Advertising Media Accounts Revenue 98

Viima

JULY 28, 2022

With the rise of numerous communication platforms and social media channels it seems easy to get feedback and understand customers’ needs and pain points. The ever-changing dynamic of customer relationships with brands has transformed the way organizations plan their growth. But the easy access to information is deceiving.

Revenue 78

Revenue Media Manager 78

Chief Executive

JULY 14, 2022

Where possible, include data on challenges the business is facing—such as expected revenue impact over a given period, as well as relevant industry forecasts. Companies need to prioritize the notification of any impacted individuals and the broader organization before the news reaches media and other external audiences.

Media 98

Media Organizational Change Employee Relations Operations 98

Association Now Leadership

MARCH 19, 2023

Consider the case of Elon Musk, who since taking over Twitter last year has worked to institute a productivity-focused, “hardcore” workplace culture at the social media platform. Media entrepreneur Hope Horner recently made this point in Harvard Business Review. There’s no need to restate the various ways this has backfired on Musk.

Media 97

Media Revenue Manager 97

Peter Winick

MARCH 6, 2023

Spencer lays out the three phases of thought leadership he has seen from company blogs in the early days of the internet, to more sophisticated uses blending owned content with earned, paid, and social media. So the obvious conclusion of this that many people reached was every company needs to become their own media company.

Media 130

Media Marketing Sales Sales 130

AIHR

SEPTEMBER 4, 2024

This has led to significant revenue growth and a loyal customer base. Suppport employee advocacy programs: Encourage employees to share their positive experiences on social media and other platforms. Driver 6: Company culture Positive organizational culture creates an environment where employees feel valued, respected, and motivated.

Employee Engagement 105

Employee Engagement Benefits Implementation Diversity 105

Chief Executive

OCTOBER 10, 2022

Similarly, 69 percent expect revenues to increase over the next 12 months, 4 percent lower than in September and 21 percent less than when we started the year. Cutting costs does not necessarily improve revenues, and reducing employee benefits causes discontent,” said Lorna Phillipson of the Phillipson Institute. “We

Revenue 98

Revenue Energy Scaling Advertising 98

Chief Executive

FEBRUARY 13, 2023

I do not see recessionary pressures on our business at this time, but the prospect is hard to ignore through the constant chatter of the media.” Meanwhile, 70 percent of CEOs project increases in revenues, unchanged from the month prior. “However, we exceeded our January forecast and appear to be headed to do the same in February.

Revenue 98

Revenue Software Scaling Media 98

Peter Winick

JUNE 15, 2023

Stephanie is an experienced consultant, specializing in content marketing, internet marketing, social media, search engine optimization, and publishing. Social media isn’t a great way to sell books. I like podcast media, Amazon ads. And I think that a lot of authors should be focusing on that revenue plan.

Marketing 130

Marketing Sales Sales Media 130

Peter Winick

JANUARY 27, 2023

Although before that I was doing some freelance support of authors here and there and really figuring out how to leverage social media to get the word out about books. Book sales really are not the not the deal Like, yes, it’s nicer to sell more than less, but the revenue isn’t the point. And then in 2023.

Marketing 246

Marketing Nonprofit Revenue Sales 246

AIHR

FEBRUARY 28, 2022

According to McKinsey, these critical roles fall into two groups: Value creators have a direct impact on revenue, operating costs, and capital efficiency. Does the vacancy directly affect company revenues? So here are a few tips to help recruiting teams streamline the talent pipelining process: Social media sourcing.

Recruitment 116

Recruitment Diversity Inclusion Operations 116

AIHR

JUNE 13, 2022

Industries where market culture is common range from big tech, and aerospace, to media and entertainment. According to HubSpot Research , “70% of companies with growing revenue say customer success is ‘very important.’ Foster customer orientation.

Marketing 139

Marketing Compensation Organizational Development Revenue 139

Peter Winick

NOVEMBER 17, 2022

How much do you bet on the revenue coming? See and was media trained and had a lot of fun speaking to the press about all the things that we were building. What types of things might I do going to revenue generating? How much do you try to do yourself versus outsource? Peter Winick And so let me let me pause there for a second.

Scaling 251

Scaling Sales Sales Revenue 251

Vantage Circle

JUNE 20, 2024

Definition Of A Small Business As defined by the American Society for Quality- Small Businesses are privately owned corporations, partnerships or sole proprietorships with fewer employees & revenue than regular-sized businesses. She was involved with media relations before shifting her interest to research and creative writing.

Small Business 97

Small Business Media Implementation Operations 97

Zenefits

AUGUST 24, 2022

People can research companies online anywhere from small-business social media channels to online negative reviews on Glassdoor. Others pop up when someone searches the company on a social media channel like Twitter. On social media sites, an angry former or current employee could create a fake or burner profile to post anonymously.

Retention 98

Retention Media Recruitment Onboarding 98

Peter Winick

MARCH 9, 2023

And it wasn’t until college that I got involved in one of those organizations that I’m currently operations manager for called Latter-Day Saints in Publishing Media in the Arts that I started to join this organization of the whole range. You had authors, beginning authors just like me. Jeremy Madsen Exactly. That’s it.

Marketing 130

Marketing Sales Sales Media 130

Chief Executive

NOVEMBER 4, 2022

Can we grow revenue by adding incremental premium content? Are we looking for bottom-line revenue or top-line subscriber growth? Is our marketing, product offering, or media budget superior to competitors? Do we want to attract a different target customer, for example, GenZ? Do we have an attrition issue?

Revenue 98

Revenue Scaling Education Media 98

Zenefits

APRIL 28, 2023

It’s estimated that since Small Business Saturday began, the event has generated about $103 billion in revenue for local companies. If you’re a generational business, blow up pictures of the ancestors who started the company and post them on social media, in windows or inside the business with their backstory.

Small Business 98

Small Business Business Administration Administration Media 98

AIHR

APRIL 24, 2023

Here are some surprising statistics on productivity : Influence of employee productivity on company revenue: Productive companies have 30–50% higher operating margins than lower-performing companies. Next, determine the output: revenue, new clients, units produced. Top companies are up to 40% more productive than others.

Revenue 98

Revenue Workflows Performance Review Manager 98

15Five

AUGUST 18, 2016

Research is emerging that overuse of social media (if not outright addiction) has negative impacts on mental health. Couldn’t Google, Facebook, and Twitter get ahead of inevitable tech-burnout by advocating for something like an hour of downtime each day, even factoring the disruption to the revenue stream? Nir and I laugh.)

Media 71

Media SaaS Retention Employee Engagement 71

Get Lighthouse

JULY 1, 2022

When founders and CEOs are asked what their biggest challenge is, they typically fall among this set: Turnover Productivity Process management Shipping times/revenue cycles Job role design People and leadership pipelines Relationships with customers The need to be more innovative. They use politics and play favorites to assign work.

Performance Review 135

Performance Review Balance Sheet Performance Management Revenue 135