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Standing Up and Institutionalizing Thought Leadership | Bill Sherman

Peter Winick

In addition, we can help you implement marketing, research, and sales. Yeah, it’s a lot of time and effort, both in terms of hard dollars and time of travel. So if your idea is one convened in one big white paper, for example. Good luck, first of all, getting people to read that white paper.

Marketing 237
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Connecting Social Selling to Brand and Thought Leadership | Michelle J Raymond

Peter Winick

Our conversation is packed full of advice for understanding and implementing social selling, experimenting with content, problem solving and helping people! In addition, we can help you implement marketing, research, and sales. But it’s like, how do we actually implement it and if we know we should?

B2B 145
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HRM for a Blended Workforce: Gig HR

AIHR

So through going to travel into like Thailand, and Indonesia, and the Caribbean, and Europe and living in that and working in that digital nomad setting, we got a full-on experience for the pain points that gig workers face with companies and companies also experience with working with someone who’s not necessarily a part of the company.

Travel 52
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To Grow Your Business Abroad, Partner with Local Influencers

Harvard Business Review

And they can be very expensive — in addition to overseas business travel, local distribution partner relationships require significant up-front investment to get started and to manage effectively. Both of these approaches, however, are time-intensive, requiring executives to spend weeks or months in foreign markets.

B2B 14
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The Potential for Blockchain to Transform Electronic Health Records

Harvard Business Review

In our white paper, “A Case Study for Blockchain in Healthcare,” we proposed a novel, decentralized record management system to handle EHRs using blockchain technology, which we called MedRec. MedRec doesn’t store health records or require a change in practice.

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You Found Your Product-Market Fit. Now What?

Harvard Business Review

1m in contribution margin) that makes $250K at target and assume another $50k in benefits and travel costs and $30k in marketing and support costs for a total of $330K, then you have a 3x LTV:CAC ratio in year one. With no travel budget and no field offices, the numbers pencil out nicely. in quota for a rep (i.e., $1m Telephone Sales.

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the special notepads, the staggered departures, and other stories of ridiculous policies at work

Alison Green

by 14), and her sales staff all had to take notes on white paper at letter size (8.5 One of the senior managers in the books team implemented a rule that marketing material could not use the word “book” or “books”. Here are 18 of the most ridiculous you shared. So we had to promote the books without saying they were books.

Banking 85