LSA Global

JUNE 17, 2024

How to Increase the ROI of Sales Training Even though $20 billion is spent on business sales training per year, more than a third of sales leaders admit that they do not have a clear idea of what measurable return they are looking for on sales training.

ROI 64

ROI Sales Sales Sales Management 64

Vantage Circle

AUGUST 21, 2022

Sales professionals' skills and productivity strongly impact an organization's ROI and reputation. So, hiring the right resources and managing sales talent is crucial to winning and retaining customers, thereby building a successful business model. Tip 2: Encourage the Management to Invest in Sales Tech Stack.

Human Resources 105

Human Resources Sales Sales Compensation 105

Harvard Business Review

APRIL 25, 2014

They measure sales ROI differently. The key to smart investing is having good data that highlights where the greatest sales ROI is. Many companies, however, measure sales efficiency in terms of sales cost versus revenue. Some 72% of companies in the top quartile of sales ROI also have the lowest sales costs.

Sales 15

Sales Sales ROI Marketing 15

Harvard Business Review

DECEMBER 20, 2018

I saw this clearly at another client where there was a wide range of answers to the question, “Was the CRM implementation a success?” The EVP of sales liked the easy-access dashboard to report on metrics and the forecast. Sales management was less positive but acknowledged that it helped them monitor activity.

Sales 15

Sales Sales Revenue Metrics 15

Harvard Business Review

JANUARY 28, 2015

This as approach helps both CMO and COO become invested in the successful implementation of the plan. When sales managers saw a rush of customers, they could put more people on the front desk. For any change to stick, the CMO and COO need to have joint accountability and create incentives that reward collaboration.

Operations 12

Operations Metrics Onboarding Sales 12

Harvard Business Review

AUGUST 25, 2017

But sales managers also have to take some blame. Yes, the patterns established through decades of sales behaviors are difficult to break. Perhaps you could study the prospect’s S-1 and their CEO’s letter to shareholders to develop an ROI proposition that is uniquely of interest to them.

Sales 8

Sales Sales Cash Flow Compensation 8