Remove Hospitality Remove Revenue Remove ROI
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From Refugee to PhD | Dr. Pradeepkumar Sacitharan

Peter Winick

Found myself in a full out coma, and I said Hey Pardeep, I woke up alone in a hospital bed and my something’s got to give. Pradeepkumar Sacitharan No, no, it’s ROI. What is it that I’ve benefited other than learning a skill and generating revenue during that time. So live from 16 to 21. Phone calls? What is it?

Sales 283
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Fixing Health Care Will Require More than a New Payment System

Harvard Business Review

We run a hospital, several health clinics, and a community health worker network within the existing government infrastructure. The most dramatic example of this is cesarean sections, which encompass 60% of all deliveries in some of Nepal’s urban hospitals (compared with the 5-20% rate one would normally anticipate).

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Your Company Should Be Helping Customers on Social

Harvard Business Review

So how can companies increase their ROI of social media customer service? We found that companies that have developed social care capabilities to do this well – in a personal, non-invasive, and relevant way – improved year-over-year revenue per contact by 6.7% (those that didn’t saw a corresponding 12.1%

Media 15
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The Economics of Charity Telemarketing

Harvard Business Review

Far too often, the media conflates profit and revenue when reporting on charity fundraising. This collapsing by the media of profit and revenue when it comes to charity consultants of all types infects public attitudes about good people doing good work throughout the sector. Here’s why: That 95% is wrong.

ROI 12
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The 4 Types of Cities and How to Prepare Them for the Future

Harvard Business Review

There is also immediate ROI for investments in basic services as population moves in, because they capture new revenues from new users. Implications for city leaders: Leaders should first focus on building hard infrastructure that will support services such as schools, hospitals, and parks.

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The Rebirth of the CMO

Harvard Business Review

That isn’t easy, but the payoff is worth it: Our most recent research shows that companies with excellent marketing capabilities outperform the market with 2-3X greater revenue growth. CMOs need to show the ROI of every pound spent on marketing and how it delivers against the bottom line.”. That bottom line sensibility is crucial.

Banking 14
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Case Study: Should a Hotelier Invest in a New Kind of Online Travel Agency?

Harvard Business Review

Lotta Tindal, the chief marketing officer for the Dutch hospitality group Ervaring Hotels & Resorts, hadn’t wanted to come to the presentation, but Gerard Bakker, Ervaring’s CFO, had twisted her arm. “These things are nothing more than glorified sales pitches,” she whispered to him. “This seems different.

Travel 14