Remove eCommerce Remove Onboarding Remove Revenue
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Required reading for marketplace startups: The 20 best essays

Andrew Chen

To lead off this list, my colleague @jeff_jordan has an awesome preso that covers everything from the marketplace “wheel” – network effects, and how they’re different than ecommerce products. GMV, revenue, Seller/supply metrics (engagement/overall), Buyer metrics (engagement/overall). Amazing, thoughtful preso.

Metrics 110
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Top 10 Best Training Management Systems

Walk Me

Training firms and learning and enterprise development departments deploy training management systems (TMS) to optimize training operations to increase employee productivity and revenue. Features Efficient Onboarding and Training Processes: Streamlines employee onboarding and ongoing education.

Manager 52
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The Power User Curve: The best way to understand your most engaged users

Andrew Chen

In ecommerce marketplaces it’s power sellers, in ridesharing platforms it’s power riders, and in social networks it’s influencers. CEOs of such companies should therefore,think about: Is there a way to create revenue streams where the business can still monetize effectively despite users’ infrequent engagement?

SaaS 111
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Podcast Q&A: Dropbox’s viral growth, Uber’s tricky funnels, and future growth channels

Andrew Chen

Adam: We’ve seen a lot of high-profile startups (particularly in the ecommerce space) raise hundreds of millions of dollars and go all-in on acquisition. Andrew: This is one of the reasons why B2B SaaS companies have a recurring revenue model. Adam: Favorite recent onboarding experience?

SaaS 71
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a16z Podcast: Why paid marketing sucks, Network effects, Viral Growth, and more

Andrew Chen

Why onboarding is so important for retention/churn. So not revenue per CAC is that you know typically there’s cost associated to user. You know, ecommerce, a lot of companies struggle with, “Okay, how do I get organic ecommerce traffic?” Why blended CAC numbers are misleading. LTV is lifetime value.