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Why Help Desk Software Is a Must-Have for Small Businesses

Help Scout Leadership

By focusing on the fundamentals, we’re able to deliver a help desk solution that makes the most of your existing resources, limits hassles for your team, and deepens customer relationships: Simple setup: With time at a premium, the last thing you need is a long, complicated onboarding process to get started.

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Required reading for marketplace startups: The 20 best essays

Andrew Chen

To lead off this list, my colleague @jeff_jordan has an awesome preso that covers everything from the marketplace “wheel” – network effects, and how they’re different than ecommerce products. Amazing, thoughtful preso. Must watch. Solving the Chicken and Egg problem of marketplaces. Now let’s get to the links.

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How To (Actually) Calculate CAC

Andrew Chen

Some are devoted to helping onboard a new customer. Dollar Shave Club and the Case of Subscription Ecommerce – Support, Shipping for Free Trial? Dollar Shave Club and the Case of Subscription Ecommerce – Support, Shipping for Free Trial? Dollar Shave Club is a subscription ecommerce business.

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The Power User Curve: The best way to understand your most engaged users

Andrew Chen

In ecommerce marketplaces it’s power sellers, in ridesharing platforms it’s power riders, and in social networks it’s influencers. Is there something about the product — e.g. onboarding, the core experience, etc. The importance of power users.

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How to Expand Your Business Online

Zenefits

After all, an online business can mean marketing, social media, or an eCommerce store. Most business owners immediately think of an eCommerce site, selling products directly to the consumer. Improve our virtual onboarding experience. Improve our virtual onboarding experience. Simplify benefits administration.

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5 Ways to Digitize Your Business

Zenefits

Building a website for eCommerce? Improve our virtual onboarding experience. Improve our virtual onboarding experience. There are some important considerations along the way, too. For example, what does “digitizing” mean to you? Is it simply adopting digital technologies? If you’re not sure at this point, that’s okay.

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How to get your growth team to take off

Growth Hacker

Growth teams exist to uncover opportunities that are not yet clear: a new pricing strategy, a new onboarding process, a new layout for your eCommerce. Go back to your director, show the results, and let them decide what to do next?—?you've you've just gained an ally! That's where the growth team flourishes.