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The ROI of Employee Engagement

Vantage Circle

To dispel the misconception around engagement being limited to intangible gains, companies must calculate the ROI of employee engagement. Calculating ROI (Return On Investment) involves measuring how investments in engagement translate into real financial gains, enabling leaders to justify their spending with concrete data.

ROI 52
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Measuring the ROI of Thought Leadership | Cindy Anderson and Anthony Marshall

Peter Winick

An interview with Cindy Anderson and Anthony Marshall about the surveys they conducted to calculate the ROI of thought leadership. It’s certain that thought leadership brings great value to an organization, but how do you calculate the actual ROI of your thought leadership investment? The result was shocking! Transcript.

ROI 225
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Writing a Book As an Extension of Your Business | Becky Robinson

Peter Winick

 Making your book a lifelong commitment. Have you ever thought about writing a book to codify what your business does, and what it stands for? And once you do, how long should you work to promote that book after it hits the shelves? Our conversation begins with the difficult topic of measuring the ROI of a business book.

Marketing 246
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How To Show The Value Of Your Work

Eric Jacobson

Today brings a new book and step-by-step guide for specialists, professionals, managers and independent contracts who want to achieve success in their work. Specifically, the book teaches how to demonstrate the value of your initiatives, using a simplified version of the ROI Methodology. Patricia Pulliam Phillips and Jack J.

ROI 89
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Unleashing Predictive Power| Eric Siegel

Peter Winick

In today’s podcast, Eric shares insights from his best-selling book, “Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die,” and his second book, “The AI Playbook.” In addition, we can help you implement marketing, research, and sales. Contact us for more information.

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First Look: Leadership Books for September 2022

Michael McKinney

H ERE'S A LOOK at some of the best leadership books to be released in September 2022. In the book, you’ll find examples of how stellar leadership can be found anywhere and everywhere—and in anyone—and discover new strategies for implementing the latest leadership techniques in a culturally and demographically diverse workforce.

ROI 43
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How To Show The Value Of What You Do

Eric Jacobson

This fall brought a new book and step-by-step guide for specialists, professionals, managers and independent contracts who want to achieve success in their work. Specifically, the book teaches how to demonstrate the value of your initiatives, using a simplified version of the ROI Methodology.

ROI 52