article thumbnail

From Basketball to Books | Owen Sammarone

Peter Winick

An interview with Owen Sammarone about moving from basketball coach to book influencer. So going from college basketball coach to book influencer might not seem that odd. Give me like, how did this book thing happen? Most people are like, how do you go from basketball to books? Still, the map to get there is fascinating!

Media 302
article thumbnail

The Real Profit Behind Business Books: Key Findings from 350+ Authors

Peter Winick

How Thought Leaders Turn Books into Revenue Powerhouses with Speaking and Consulting Peter Winick and Bill Sherman sit down to discuss some of the intriguing findings from the Book ROI study they’ve been involved in for the last several months. What’s the ROI of a business book? The key takeaway?

ROI 284
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Writing a Better Business Book | Josh Bernoff

Peter Winick

Tips for planning, writing, and promoting a business book. An interview with Josh Bernoff about getting your book on the shelf and discovering what success means to you. A lot of thought leaders have authored books, eager to get their insights out into the world. You must understand the needs of your book to find the right fit.

Marketing 289
article thumbnail

Writing a Book As an Extension of Your Business | Becky Robinson

Peter Winick

 Making your book a lifelong commitment. Have you ever thought about writing a book to codify what your business does, and what it stands for? And once you do, how long should you work to promote that book after it hits the shelves? Our conversation begins with the difficult topic of measuring the ROI of a business book.

Marketing 246
article thumbnail

Elevating your brand with a book | Stacy Mayer

Peter Winick

The impact a book can have on your mission and message. An interview with Stacy Mayer about her new book and the effects it has had on her and her business. Stacy shares her writing journey, and talks about the impact the book has had since its publishing, elevating her credibility and ability to leverage her thought leadership.

Scaling 242
article thumbnail

Making a Business Case with Your Book Proposal | Matt Holt

Peter Winick

Crafting a solid book proposal and business plan for going to scale. An interview with Matt Holt about best practices for book proposals and publishing. It is easier now than ever before to get a. [[ This is a content summary only. Visit my website for full links, other content, and more! ]].

Scaling 241
article thumbnail

Making Impact on Your Business with a Book | Tamsen Webster

Peter Winick

Creating new lines of business by writing a thought leadership book. An interview with Tamsen Webster about writing a thought leadership book, and taking her ideas to scale. You’ve got big. [[ This is a content summary only. Visit my website for full links, other content, and more! ]].

Scaling 244