Help Scout Leadership

JULY 20, 2021

Many companies take a sales-oriented approach. Ritz Carlton Ritz Carlton has written books on how to do customer experience well. Theoretically, an employee of Ritz Carlton could use this benefit multiple times in the same day for a single customer if various issues needed to be resolved. Problem solving. Deescalation skills.

Sales 363

Sales Sales Metrics SaaS 363

Peter Winick

AUGUST 29, 2024

AJ Marsden, an organizational psychologist and statistician, Josh Bernoff, author of Build a Better Business Book , Marissa Eigenbrood, President of Smith Publicity, Inc., They discuss the findings of their recent research into the Return on Investment of publishing a business book. And we realize there isn’t any.

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ROI Sales Revenue Sales 47

Peter Winick

OCTOBER 21, 2024

It’s not just about making a sale—it’s about getting them to care. Transcript Bill Sherman But leadership is in many ways a sales process. You pitch an idea or insight to the people who you think will benefit from it. I got to know her through her book, Crafting Your Pitch, which evolved from her NYU class. And from that.

Sales 259

Sales Sales Marketing Advertising 259

Peter Winick

APRIL 6, 2023

An interview with Michael Tuggle about writing a book that enables challenger brands to break out. Michael discusses what it was like working with his partner for more than 6 months of writing, and another 12 months of editing, in order to bring their book to life. When writing a book don’t edit yourself as you go.

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Help Scout Leadership

SEPTEMBER 21, 2021

Company values, key benefits, or even exciting customer experience philosophies are all great things to include here. Assist the sales team in driving and managing renewals. Generate trust and credibility at multiple levels in existing accounts after purchase and through the sales cycle. Customer Success Manager, MarketMuse.

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Onboarding Sales Sales SaaS 261

Peter Winick

SEPTEMBER 7, 2023

What they tend to be lacking in, and this is a general statement, I acknowledge that, is things like sales, things like marketing, things like getting their name out, things like branding. Why don’t you reach out to folks that you need to reach out to that could benefit from the work that you do during the developmental stage?

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Sales Sales Marketing Benefits 207

Growth Institute

MAY 18, 2022

There are many benefits of getting your customers to pay you in advance even before you produce the goods. These benefits include: Only requiring the order and an initial payment. This allows them to offer benefits and unique products which its competitors struggle to match. Why on earth would anyone pay to shop in a store?

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Cash Flow Sales Sales Benefits 246

Peter Winick

JANUARY 18, 2024

His newest book is For the Culture: The Power Behind What We Buy, What We Do, and Who We Want to Be. While launching the book Marcus chose to eat his own dog food, taking the same approach to his book launch as he would launch a client’s product. In addition, we can help you implement marketing, research, and sales.

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Marketing Government Engineering Advertising 293

Vantage Circle

JANUARY 19, 2023

When it comes to sales incentive programs the first thought in your mind is monetary incentives. Let’s find out more about sales incentive programs and how to design and implement them to benefit your organization. What Is A Sales Incentive Program? Modern: Incentivisation is a part of the sales process.

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Sales Sales Compensation Travel 105

Peter Winick

FEBRUARY 29, 2024

In this podcast episode, we venture into the intricate world of ghostwriting with AJ Harper, a seasoned editor and publishing strategist who helps authors write transformational books that enable them to build relationships, grow their brands, and make a significant impact on the world. Contact us for more information. This is Peter Winick.

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Marketing Diversity Sales Sales 282

Peter Winick

FEBRUARY 6, 2023

Simon is also the author of several books, including, There is No F in Sales: A Book About Selling in Every Market Condition and Equanimity: The Diary of a CEO in Crisis. We start our conversation by talking about Simon’s first book, There is No F in Sales, which shines a light on his years of sales experience.

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Travel Sales Sales Media 173

Peter Winick

MARCH 14, 2024

In this episode, we welcome Janet Foutty, former Chair and Consulting CEO at Deloitte, and co-author of the insightful book “Arrive and Thrive: 7 Impactful Practices for Women Navigating Leadership.” We uncover the process of testing ideas for the book, including reaching out to successful clients for their input.

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Marketing Leadership Development Sales Sales 279

Eric Jacobsen Blog

OCTOBER 8, 2015

Rick Lindquist Millennial Rick Lindquist is making his mark in the business world and enjoying the success of his co-authored 2014 bestseller book, The End of Employer-Provided Health Insurance. Lindquist, in his 30's, is the President and CEO of Zane Benefits, Inc. He joined Zane Benefits as its thirteenth employee in 2007.

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Insurance Small Business Benefits Education 91

Peter Winick

JANUARY 12, 2023

An interview with Richard Safeer about developing the ideas that would grow to be his first book. On January 19th, 2023 his first book, Cure for the Common Company: A Well-Being Prescription for a Happier, Healthier, and More Resilient Workforce hits the market, providing practical tips on creating a culture of well-being. Transcript.

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Human Resources Marketing Benefits Advertising 245

Peter Winick

OCTOBER 13, 2022

Putting scientific solutions into a book for the general audience. With a better understanding of the issues, they proceeded to write a book that would make a big impact in both chemistry and management. In addition, we can help you implement marketing, research, and sales. This book is an outcome of that initial discussion.

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Implementation Scaling Marketing Energy 246

Peter Winick

APRIL 11, 2024

Practical Advice for Thriving in Today’s Leadership Landscape A conversation with Dr. Pradeepkumar Sacitharan about resilience, setting historic goals, and how everything is a sales game. In addition, we can help you implement marketing, research, and sales. Dropped out of high school at 16, and I just done sales.

Sales 283

Sales Sales Biotech Education 283

Peter Winick

FEBRUARY 15, 2024

Smaller firms can benefit immensely from investing in thought leadership, allowing them to punch above their weight class. In addition, we can help you implement marketing, research, and sales. I learned all about sales from standing on stand and right there in the middle of a mall and around 20. Contact us for more information.

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Education Marketing Organizational Development Sales 283

Peter Winick

NOVEMBER 6, 2023

In addition, we can help you implement marketing, research, and sales. I started my air journey first about five years ago, reading AJ Aggarwal’s book Prediction Machines, Outstanding Book on Artificial Intelligence, and AJ talks about how A.I. Contact us for more information. And this is something that we have to do.

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Marketing Nonprofit Operations Sales 331

Peter Winick

AUGUST 4, 2022

How do you help a client integrate research into their thought leadership, and what are the benefits? In addition, we can help you implement marketing, research, and sales. So one is a dummies book and one is a not dummies book. So there’s only two types of books in the world. And how has it benefited you?

Marketing 246

Marketing Software B2B Workflows 246

Peter Winick

FEBRUARY 1, 2024

This was the catalyst for Kim’s book The Breakthrough Manifesto which acts as a field guide for leaders and organizations to act, join the movement, and achieve breakthroughs that can fundamentally shift the way an organization thinks and operates. In addition, we can help you implement marketing, research, and sales. So welcome, Kim.

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Metrics Real Estate Engineering ROI 293

Peter Winick

SEPTEMBER 21, 2023

Before Kraig was rocking the stage, he had authored The Must-React System, and he explains why when doing outreach leading with value proposition and product benefit language might seem intuitive it actually isn’t the most effective method. In addition, we can help you implement marketing, research, and sales.

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Deliverables Accounts Payable Energy Sales 253

Peter Winick

OCTOBER 3, 2024

She speaks at conferences and events about shifting status quo practices in social impact organizations and was launched several ventures that benefit the social impact sector. But whatever it is they were, they wrote the book that they wanted to read that wasn’t available for them to read at the time. What’s the benefit?

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Nonprofit Government Marketing Benefits 285

Kevin Eikenberry

FEBRUARY 7, 2011

Acting Up Brings Everyone Down: The Impacts of Childish Behavior in the Workplace by Nick McCormick I hesitate to call this book cute, even though it is, because calling it that would mask its value. The whole book can be read in a very short time (only about 90 easy reading pages), but the lessons will last far longer.

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Leadership Development Accounts Media Sales 74

Peter Winick

DECEMBER 15, 2022

An interview with Sam Seidel & Olatunde Sobomehin about co-authoring and exploring where the book will take them next. We begin our conversation discussing their book, which began as a course taught by Sam and Olatunde at the d.school. In addition, we discuss the journey of co-authoring the book, which is often a tumultuous road.

Energy 245

Energy Education Nonprofit Compensation 245

Peter Winick

NOVEMBER 20, 2023

Nora explains how you need to tie activity to business outcomes and understand what action you want them to take next, moving them deeper into your content but not necessarily leading them into a sales funnel. Not all calls to action must lead into the sales funnel. In addition, we can help you implement marketing, research, and sales.

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Sales Funnel Sales Sales Marketing 293

Peter Winick

DECEMBER 22, 2022

Stephen’s newest book Trust and Inspire, offers a new way to lead that is based on today’s workers and workplace. In addition, we can help you implement marketing, research, and sales. And before we get into some of the business objectives and the typical things that I talk about, look, let’s just dive into the book.

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Scaling Operations Marketing Benefits 246

Peter Winick

JULY 20, 2023

Monetizing the wisdom in your thought leadership book An interview with Stacey Hall about her new book, creating alignment with your core values, and marketing derivatives of the book. Our conversation starts by covering the 23 years between Stacey’s first and fifth books. Contact us for more information.

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Sales Sales Marketing Media 130

Peter Winick

MARCH 7, 2024

Kate, also a co-author of the book “Work Different: 10 Truths for Winning in the People Age,” shares insights into her roles at Mercer, including leading the Talent Advisory practice globally. In addition, we can help you implement marketing, research, and sales. She is the coauthor of a new book.

Marketing 286

Marketing Diversity Metrics Benchmarking 286

Peter Winick

SEPTEMBER 8, 2022

We discuss why launching a book takes years of investment, and talk more about navigating the two sides of a coaching business—doing the grunt work of business, and the amazing potential of coaching. In addition, we can help you implement marketing, research, and sales. And so the book spanned both of those sides. Transcript.

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Diversity Marketing Metrics Deliverables 240

Eric Jacobsen Blog

JUNE 16, 2015

A Conversation with BRIAN TRACY About UNLIMITED SALES SUCCESS Question : Why are some salespeople more successful than others? Question : What exactly do you mean by "hard, hard work" in sales? The most important determinant of sales success in any field, in any economy, in any market, with any product or service, is self-confidence.

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Sales Sales Education Benefits 64

Peter Winick

JUNE 20, 2024

He explains his dual role as both a creator and coach, helping others craft their books and platforms while avoiding common pitfalls. He discusses innovative business models that leverage the credibility of a published book, including bespoke versions for corporate clients, custom training, and webinars. So welcome aboard.

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Marketing Software Scaling Engineering 33

Peter Winick

APRIL 20, 2023

Joseph takes us inside the pages of his new book Office Shock: Creating Better Futures for Working and Living, which focuses on leaders in organizations that have a need to contribute and change both their business practices and culture. In addition, we can help you implement marketing, research, and sales. This is Peter Winick.

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Travel Implementation Marketing Risk Management 219

Eric Jacobsen Blog

FEBRUARY 7, 2024

Here is a new book I imagine nearly everyone will benefit from. It's both a self-help book and a book for leaders who want to lead with positivity. At the core of the book is a thirteen-week negativity fast, during which you’ll progressively eliminate sources of negativity in your life for 90 days.

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Staffing Sales Sales Revenue 99

Peter Winick

JUNE 15, 2023

Getting the most out of your book as an entrepreneur. An interview with Stephanie Chandler about creating a marketing plan for your book and developing additional connected products. Ever thought about writing a book to support your thought leadership? Social media isn’t a great way to sell books.

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Marketing Sales Sales Media 130

Eric Jacobsen Blog

NOVEMBER 12, 2013

A Conversation with BRIAN TRACY About UNLIMITED SALES SUCCESS Question : Why are some salespeople more successful than others? Question : What exactly do you mean by "hard, hard work" in sales? The most important determinant of sales success in any field, in any economy, in any market, with any product or service, is self-confidence.

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Sales Sales Sales Management Education 58

Peter Winick

JULY 22, 2022

The book’s research investigates 7 million US start-up companies over the last decade , and provides a keen look into the how’s and why’s of their success. In addition, we can help you implement marketing, research, and sales. Booking analyst conversations. Contact us for more information.

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Marketing Energy Scaling Sales 251

Mark Sandborn

JANUARY 4, 2022

In my book, Always Win , I suggest “first ask who before how.” The article referenced above defines cooperation as working together for mutual benefit. In 2020 financial researchers found that even pre-pandemic, a low level of financial literacy was a top contributor to financial stress and anxiety. Cooperation.

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