Peter Winick

AUGUST 29, 2024

While many expect the sales of the book to account for much of their profit, we learn how using the book as a key part of a platform and gateway to other parts of the business is where real impact can be found. More questions will be asked and answered in the white paper that will be released in September as we continue to pour over the data.

ROI 47

ROI Revenue Sales Sales 47

AIHR

MARCH 6, 2018

Although she was sad to see her longtime colleague, Anne Bank, go, she was more consumed with trying to figure out who should replace her. He also had his own BBI success story: As a brand manager in the beauty group, he had revived its 20-year-old FreshFace makeup-removal product line, increasing sales 60% in three years.

Sales 66

Sales Sales Marketing Banking 66

Harvard Business Review

JANUARY 6, 2016

When a buyer wants to learn about virtually any product or service, an internet search yields thousands (if not millions) of results, including online articles, videos, white papers, blogs, and social media posts. big data) give sellers knowledge about buyers and enable sales force members to make smarter decisions.

B2B 12

B2B Sales Sales Media 12

Harvard Business Review

MAY 8, 2012

Sales/Becoming the Vendor of Choice. The execution plan has some interesting elements (see a pithy white paper on the full carbon neutrality plan here ). Over time, by my calculations, given the growth in cloud services the company is banking on, these carbon fees could rise to a more noticeable $50 million by 2020.

Energy 16

Energy Variable Costs Travel Operations 16

Harvard Business Review

FEBRUARY 28, 2018

Although she was sad to see her longtime colleague, Anne Bank, go, she was more consumed with trying to figure out who should replace her. He also had his own BBI success story: As a brand manager in the beauty group, he had revived its 20-year-old FreshFace makeup-removal product line, increasing sales 60% in three years.

Sales 14

Sales Sales Marketing Performance Review 14

Harvard Business Review

JULY 19, 2017

Companies like ANZ, the Australian-based banking giant, have made explicit commitments to adopt agile principles , while others like Zappos, are on the bleeding edge of organizational transformation. Amazon makes extensive use of well-researched white papers to help focus the management team on critical decisions.

Metrics 8

Metrics Software Energy Operations 8

Harvard Business Review

OCTOBER 30, 2017

The firm wrote a white paper, “Transformation Underway … But Nobody Cares,” which essentially said GE stock was undervalued because investors didn’t believe Immelt and GE management would do the things needed to deliver a higher stock price and dividends. Or they may even put the entire company up for sale.

Balance Sheet 8

Balance Sheet Revenue Assets Digital Transformation 8