Remove Balance Sheet Remove Benchmarking Remove Sales
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Creating Alignment between Marketing and Sales | Winston Henderson

Peter Winick

Learning to understand how marketing, sales, and thought leadership can work together to create greater success. Are your marketing and sales teams aligned to the overall business goals of your company, or is each team focused on their own success? In addition, we can help you implement marketing, research, and sales.

Sales 244
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Retailers Beware: Markets Punish Stores with Too Much Inventory

Harvard Business Review

Since there's evidence that inventory levels are predictive of sales and earnings surprises, and sophisticated investors are increasingly looking at firms' inventory levels, it's something that retailers should worry about. Benchmarking Inventory Levels. Impact of Excess Inventory on Future Sales and Earnings. The answer: yes!

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Your Company Needs a More-Radical Board of Directors

Harvard Business Review

My guess is that while a poor balance sheet might cause restless sleep, it’s the thought of an incorrectly reported balance sheet that brings on night terrors. I’m not against benchmarking and norming. While benchmarks are useful inputs for compensation decisions, they shouldn’t be a straitjacket.

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Businesses Serving the Poor Need to Get Over Their Unease About Profit

Harvard Business Review

If you've ever had anything to do with business initiatives among the world's poor — the so-called bottom of the economic pyramid — you've no doubt heard the advice that enterprises in this space need to aim for low prices, low profit margins, and high sales volumes. It's more than just conventional wisdom. Solae closed the pilot.

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Excess Inventory Wastes Carbon and Energy, Not Just Money

Harvard Business Review

By some estimates, the world is sitting on roughly $8 trillion worth of goods held for sale, and nearly $2 trillion in the U.S. As I learned at the conference, according to Terra Technology's benchmarking study , the error rate for CPG companies on estimated vs. actual sales is shockingly high. I was wrong. million bottles.

Energy 13
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Old Management Systems Stifle New Business Models

Harvard Business Review

That fact becomes apparent when you juxtapose the balance sheet of a company like Microsoft with the balance sheet of a company like Siemens. Unlike their industrial peers, managers of asset-light businesses focus little on the balance sheet. It’s as simple as that. The challenge?

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How CMOs Can Get CFOs on Their Side

Harvard Business Review

It doesn’t need to be complicated; in one company, a marketing department saved 20 percent after simply benchmarking the money they were spending on external agencies. Financial metrics would typically include obvious numbers such as sales, return on investment, and cost per customer.