Remove B2C Remove Implementation Remove Scaling
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Taking a Book to Scale | Nick Gray

Peter Winick

Creating diverse products from a book to reach scale. Using Nick’s book as an example, Peter walks through the process of taking a book from shelf to scale. Another component to taking a book to scale is moving the contents to versatile offerings. In addition, we can help you implement marketing, research, and sales.

Scaling 130
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Using Thought Leadership to Earn Your Way Into Sales Consideration | Steve Watt

Peter Winick

In addition, we can help you implement marketing, research, and sales. And if you need help scaling organizational thought leadership, contact Thought Leadership Leverage or reach out to Bill Sherman on Linkedin! And I think it’s a bit of a gradient scale from. You’re trying to take an idea to scale.

Sales 240
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Going Beyond Product to Purpose | Robin Daniels

Peter Winick

In addition, we can help you implement marketing, research, and sales. I mean, and this is why, even though if you look at my career, I’ve only worked at B2B companies only, but the mindset I always have in terms of the mark go to market has always been around B2C. Contact us for more information. This is my experience too.

B2B 262
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Leveraging Your Organization’s Thought Leadership | Peter Winick and Bill Sherman

Peter Winick

In addition, we can help you implement marketing, research, and sales. Those are the pieces that cause an idea to reach scale further and faster. And that helps scale the idea faster. If you need a strategy to bring your thought leadership to market, Thought Leadership Leverage can assist you! Contact us for more information.

Sales 130
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Audience Advocacy and Thought Leadership | Cristina Loughrey

Peter Winick

In addition, we can help you implement marketing, research, and sales. And if you need help scaling organizational thought leadership, contact Thought Leadership Leverage or reach out to Bill Sherman on Linkedin! Now that’s everybody and that’s even true B2C. Contact us for more information. Transcript.

Metrics 246
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Every Business Is (Or Should Be) a Social Business

Harvard Business Review

To answer it, I evaluated a few years worth of business models created and implemented by clients (usually established, mature businesses), invested companies (early stage), entrepreneurs I've mentored, and college students starting new ventures. Scaling Social Impact Insights from HBR and the Bridgespan Group. The results?

B2C 14
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To Grow Your Business Abroad, Partner with Local Influencers

Harvard Business Review

While business-to-consumer (B2C) firms in industries like fashion, beauty, toys, and consumer electronics have traditionally spent the most on influencer marketing, collaborating with a variety of different influencers across multiple campaigns, B2B firms are also increasingly turning to local influencers to engage their target customers.

B2B 14