Peter Winick

FEBRUARY 19, 2024

In addition, we can help you implement marketing, research, and sales. I mean, and this is why, even though if you look at my career, I’ve only worked at B2B companies only, but the mindset I always have in terms of the mark go to market has always been around B2C. Contact us for more information. This is my experience too.

B2B 268

B2B Marketing B2C Sales 268

Peter Winick

MARCH 16, 2023

In addition, we can help you implement marketing, research, and sales. And I am very I’ve been focused for the last seven months on more of a B2C audience trying to get my Amazon sales, my Amazon reviews, trying to share people about my book and things like that. Revenue is going to be saying, whatever. How are you?

Scaling 130

Scaling Real Estate Sales Sales 130

Peter Winick

JUNE 29, 2023

In addition, we can help you implement marketing, research, and sales. If you need a strategy to bring your thought leadership to market, Thought Leadership Leverage can assist you! Contact us for more information. Let us help you so you can devote yourself to what you do best. So let’s begin.

Sales 130

Sales Sales Education Scaling 130

Harvard Business Review

JANUARY 14, 2013

We talk about "social businesses" — those that are mission-led and focused on creating positive social change — and "non-social businesses" — those that focus on revenue and profit. The differences were more along traditional business characteristics: virtual vs. physical product or service, B2B vs. B2C, etc.

B2C 14

B2C Revenue B2B Scaling 14

Harvard Business Review

APRIL 26, 2011

Much of the conversation about customer-centricity focuses on business-to-consumer (B2C) firms. B2B companies serve a more complicated set of customer roles — including influencers, purchasers, and implementers — whose needs vary significantly. This post is part of Creating a Customer-Centered Organization.

B2B 15

B2B Travel B2C Engineering 15

Harvard Business Review

MAY 6, 2013

You must move from B2C to B2B, or vice versa. During a strategy session, I asked them to focus their thinking exclusively on their existing customers, assuming new customers were no longer a revenue option. You must slash the price of your product or service by 50%. I recently employed this principle with a large asset management firm.

B2C 12

B2C B2B Sales Sales 12

Harvard Business Review

JULY 30, 2013

B2C sales and customer acquisition efforts are a different matter (and one I''ll perhaps address in a future blog), but for B2B, those three models are the most common pattern. To achieve friction-free revenue (and who doesn''t want friction-free revenue?), I''ll discuss each one below. 1) Enterprise Sales. Telephone Sales.

Marketing 8

Marketing Sales Sales SaaS 8