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The Real Profit Behind Business Books: Key Findings from 350+ Authors

Peter Winick

How Thought Leaders Turn Books into Revenue Powerhouses with Speaking and Consulting Peter Winick and Bill Sherman sit down to discuss some of the intriguing findings from the Book ROI study they’ve been involved in for the last several months. What’s the ROI of a business book? The key takeaway?

ROI 272
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Spotting Ideas with the Potential for Scale | Ward Kampf

Peter Winick

An interview with Ward Kampf about vision, strategy, and execution for taking ideas to scale. So I’m looking forward to this conversation about how do you spot ideas, how do you identify which ones have potential and then help them to scale. And then obviously the asset we’re looking at is kind of the context.

Scaling 283
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Navigating the Complex World of Veterans’ Benefits | Dr. Paul R Lawrence

Peter Winick

How One Book Is Bridging the Knowledge Gap for Veterans Nationwide Dr. Paul R. Lawrence, shares how his book “Veterans Benefits for You” was crafted to simplify complex benefits processes and empower veterans to claim what they deserve. What drives someone to write a book that is both hard to create and has a deep impact?

Benefits 148
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How To Harness Your Experiential Intelligence

Eric Jacobson

“Experiential Intelligence provides a new lens from which to view what makes you, you—and what makes your team and organization unique,” says Soren Kaplan , author of the book, Experiential Intelligence. Book chapters 1—3 outline what Experiential Intelligence is, why it’s so important today, and how it relates to IQ and EQ.

Assets 102
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The Power of Storytelling in Science: Making Complex Topics Accessible | Bryan Quoc Le

Peter Winick

Bryan shares how he transformed a volunteer blogging stint at “The Institute of Food Technologists” into a platform that attracted the attention of Callisto Publishing, culminating in a book deal. Le’s journey into thought leadership began with a volunteer blogging opportunity that eventually led to a book deal.

Marketing 171
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Solve a Hard Problem (Tinder). Chapter 8 of my upcoming book, The Cold Start Problem

Andrew Chen

Hi readers, I’m so, so excited that my upcoming book is dropping in one week, on December 7!! The Cold Start Problem , as the book is called, is about the secret that drives many of tech’s most successful products. The Hard Side of a network is, by definition, hard to scale.

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The Four Elements of Thought Leadership | Bill Sherman

Peter Winick

A content library should be well organized and well documented, so that it can support your thought leadership in reaching scale. And if you need help scaling organizational thought leadership, contact Thought Leadership Leverage or reach out to Bill Sherman on Linkedin! That’s about taking an idea to scale, once it’s solid.

Scaling 245