Peter Winick

AUGUST 29, 2024

How does a non-fiction author create ROI? Our panel of experts on publishing, writing, and marketing join us to discuss the findings of a survey that seeks to provide an answer to the question “How does a non-fiction author create ROI?” Before the research could even begin, we had to ask the questions “What is ROI?

ROI 49

ROI Sales Sales Revenue 49

Peter Winick

DECEMBER 1, 2022

Bill Sherman We need to set up our recruiting function or accounts payable. And you’ve got to be able to show the ROI from that. So if your idea is one convened in one big white paper, for example. Good luck, first of all, getting people to read that white paper. You know what that looks like?

Marketing 237

Marketing Metrics Accounts Payable Media 237

Chief Executive

JANUARY 4, 2023

At the same time, the automation wave is sweeping over services businesses too, ranging from restaurants to accounting firms, and is enveloping everything from frying tortilla chips to sorting out invoices to speed payments. Typically, 99 out of 100 CEOs I talk with have invested in digital,” Padhi said.

Revenue 98

Revenue Operations Engineering Human Resources 98

Peter Winick

MARCH 6, 2023

And you mentioned that before in terms of account based marketing and relationship sales, right? The other thing I would say is thought leadership is cost effective and produces a good ROI. Because I think if you just hand off, Hey, write me a white paper on X topic, put that in shut GPT.

Media 130

Media Marketing Sales Sales 130

Vantage Circle

DECEMBER 29, 2024

account for approximately $1.9 Annual cost of unscheduled absences: approximately $2,650 per employee – Circadian White Paper on absenteeism Quantifying the Cost: Data and Statistics on Disengaged Employees So,what is the actual cost of disengagement? Weakened Culture: Disengagement spreads, impacting team dynamics.

Employee Engagement 59

Employee Engagement Software Revenue Banking 59