Andrew Chen

OCTOBER 17, 2017

In both the eBay and Uber examples, we see that you can start with a niche – whether that’s a geography or product line – and then quickly scale into a huge network of buyers and sellers. create a marketing strategy to scale the client base and increase visibility. The travel is intensive.

Workflows 0

Workflows Marketing Retention A/B Testing 0

Andrew Chen

JUNE 25, 2019

As the number of homes on Airbnb scaled from around 100,000 in 2012 to over 6 million today, I led teams tackling everything from supply growth, to guest booking conversion, to marketplace quality. affordable and unique travel experiences for guests, and great income for hosts. Once you reach scale, fraud becomes a real issue.

Retention 111

Retention User Experience Travel Marketing 111

Andrew Chen

NOVEMBER 1, 2021

Or are you trying to scale its success? In the book, I describe stage-by-stage how to successfully start and scale the central forces that power tech’s most successful companies — network effects. When a company like Dropbox, Slack, or Uber hit scale, it might seem like network effects kick in, and the next phase is easy.

Scaling 82

Scaling Marketing Recruitment B2B 82

Andrew Chen

DECEMBER 10, 2018

Transportation and travel. It has tracking codes so you can see how well it circulates, and you A/B test the whole thing to make sure it’s highly optimized to be viral and spread. But let’s first cover many of the new platforms that have hit major scale. Above: The new technology at scale is video.

Media 100

Media Advertising Scaling Marketing 100

Andrew Chen

JUNE 25, 2019

As the number of homes on Airbnb scaled from around 100,000 in 2012 to over 6 million today, I led teams tackling everything from supply growth, to guest booking conversion, to marketplace quality. affordable and unique travel experiences for guests, and great income for hosts. Once you reach scale, fraud becomes a real issue.

Retention 48

Retention User Experience Travel Marketing 48

Andrew Chen

DECEMBER 10, 2018

Transportation and travel. It has tracking codes so you can see how well it circulates, and you A/B test the whole thing to make sure it’s highly optimized to be viral and spread. But let’s first cover many of the new platforms that have hit major scale. Above: The new technology at scale is video.

Media 40

Media Advertising Scaling Marketing 40

Harvard Business Review

JUNE 28, 2016

APIs are a technology that allows firms to interact and share information with other firms at an unprecedented scale. Need travel information or services? By empowering renters and seekers with relevant data conveniently delivered through the smartphone, Airbnb is disrupting the entire travel industry.

A/B Testing 13

A/B Testing Travel Engineering Human Resources 13