A/B Testing Retention Workflows 
Andrew Chen
OCTOBER 17, 2017
Transactions require strong retention of both demand and supply, and if a marketplace can improve that stickiness, more activity can be generated on the platform. In many ways, this is just a classic retention problem, except with multiple players within the ecosystem. Grow supply + demand stickiness. Or perhaps all of them!
Andrew Chen
JUNE 25, 2019
The biggest gains in optimization don’t come from brute-force A/B tests, but from trying to understand the real barriers to people using your product. What : Getting new users to a key milestone that you believe is important for long-term retention. Tactic #21: Optimize retention. Track retention by cohort, vs. globally.
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Walk Me
AUGUST 24, 2022
The changes asked of team members can be small, such as moving to new workflow software or keeping digital records of their project progress. But these interventions are essential to employee productivity and employee retention. Adaptability and change in individuals are valued more highly by organizations every year.
Andrew Chen
JUNE 25, 2019
The biggest gains in optimization don’t come from brute-force A/B tests, but from trying to understand the real barriers to people using your product. What : Getting new users to a key milestone that you believe is important for long-term retention. Tactic #21: Optimize retention. Track retention by cohort, vs. globally.
Andrew Chen
NOVEMBER 13, 2018
Many of the key levers for driving more user acquisition, retention, engagement, can sometimes sit outside the toolkit for most great product leaders. We’ve come to see that “design thinking” and “agile engineering” are their own systems of organizational structures, workflows, philosophies, and skillsets.
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