Andrew Chen

JUNE 25, 2019

This includes call-outs in the top level nav, in the footer of every screen, and sprinkled throughout the user experience. Tips : If most of your supply growth is coming from word-of-mouth, and especially if your users have large social graphs, then a referrals program is going to be huge for you. after a great experience).

Retention 111

Retention User Experience Travel Marketing 111

Andrew Chen

NOVEMBER 1, 2021

For example, the Acquisition Effect is powered by viral growth and the user experience that compels one set of users to invite their others into the network. If they’re paired with advisors and operators who are experts on the playbook, that can work well. There were projects to help with A/B testing (Morpheus!),

Scaling 82

Scaling Marketing Recruitment B2B 82

Andrew Chen

JUNE 25, 2019

This includes call-outs in the top level nav, in the footer of every screen, and sprinkled throughout the user experience. Tips : If most of your supply growth is coming from word-of-mouth, and especially if your users have large social graphs, then a referrals program is going to be huge for you. after a great experience).

Retention 48

Retention User Experience Travel Marketing 48

Harvard Business Review

DECEMBER 30, 2016

Process optimization can transform user experience. Challenging people to visualize processes as platforms completely changes how trade-offs between innovation, optimization, and user experience are debated and discussed. Not all business processes can – or should – be re-conceptualized as platforms.

A/B Testing 15

A/B Testing User Experience Software Compensation 15

Harvard Business Review

NOVEMBER 6, 2018

These data scientists design, define, and implement metrics, run and interpret experiments, create dashboards, draw causal inferences, and generate recommendations from modeling and measurement. In larger and more sophisticated data operations, more fine-grained roles are necessary. In larger operations, each may be a team unto itself.

Engineering 15

Engineering Workflows User Experience Software 15

Harvard Business Review

FEBRUARY 19, 2016

They work cross-functionally with engineering, design, analytics, product management, operations, and marketing to design and execute growth initiatives. These include everything from analytics tools like Adobe Analytics and Google Analytics, to A/B testing tools like Oracle’s Maxymiser and Optimizely.

Manager 15

Manager A/B Testing Engineering SaaS 15

Harvard Business Review

FEBRUARY 9, 2017

This unusual combination of squads, tribes, chapters, and guilds is the organizational infrastructure that underlies Spotify’s operating model. Spotify has an experiment-friendly culture with an emphasis on test-and-learn approaches and contained experiments. Spotify fosters alignment without excessive control.

Accounts 15

Accounts A/B Testing Operations Digital Transformation 15