Andrew Chen

OCTOBER 17, 2017

develop partnerships and manage relationships with local hire car operators (NB: Uber does not own any vehicles. Optimization : A/B testing growth levers – from email/SMS/push copy – to when/how to reach out. It is also one of the most rewarding. […]. form relationships with local press.

Workflows 0

Workflows Marketing Retention A/B Testing 0

Andrew Chen

NOVEMBER 1, 2021

SaaS products often grow inside of companies — landing and expanding — which also jumping between companies as employees share products with partner firms and consultants. If they’re paired with advisors and operators who are experts on the playbook, that can work well. There were projects to help with A/B testing (Morpheus!),

Scaling 82

Scaling Marketing Recruitment B2B 82

Harvard Business Review

FEBRUARY 19, 2016

They work cross-functionally with engineering, design, analytics, product management, operations, and marketing to design and execute growth initiatives. While many growth teams have special requirements that compel them to build their own custom data infrastructure, many choose to work with commercially available SaaS products.

Manager 15

Manager A/B Testing Engineering SaaS 15

Andrew Chen

NOVEMBER 1, 2018

One of the reasons I’ve been excited about being a professional investor is the ability to apply my skills as an operator. Of course, as an investor you can’t run A/B tests or analyze results directly, but you can form hypotheses, ideate, and apply the same type of thinking. 100+ hours of interviewing and prep.

Metrics 111

Metrics Scaling Marketing Accounts 111

Andrew Chen

SEPTEMBER 4, 2018

And you can start to draw conclusions, sort of a natural A/B test in order to do that. If you have the organization it’s the operating system for the organization; you have a very different curve. Is a tricky one in some cases like subscription Hulu, Netflix, and then also in the SaaS world.

Marketing 75

Marketing Metrics Retention eCommerce 75