Andrew Chen

OCTOBER 17, 2017

throw a legendary launch event to officially kick off the city! Craigslist, the mother of all free marketplaces, started with events and then expanded to jobs and apartments. The first ones had to do with two events: Joe’s Digital Diner, where people would show the use of multimedia technology. The travel is intensive.

Workflows 0

Workflows Marketing Retention A/B Testing 0

Andrew Chen

FEBRUARY 26, 2024

And that’s how I ended up being exposed first to concepts like retention curves, DAU/MAU, viral loops, and so on. I had a superpower in my domain knowledge of CAC, A/B testing, funnel optimization, lead gen, etc, and began to merge all of this thinking with consumer products. I knew exactly 2 people, and that was it.

A/B Testing 123

A/B Testing Retention Metrics Engineering 123

Andrew Chen

JUNE 25, 2019

This can be small intimate gatherings or large’ish events. Tactic #7: Leverage events and PR. In the early days we targeted a lot of events: the DNC, the Presidential Inauguration, music festivals, the World Cup, Olympics, etc. Events and PR were the main way we bootstrapped the network in the early days. Cost : Small.

Retention 111

Retention User Experience Travel Marketing 111

Andrew Chen

JUNE 25, 2019

This can be small intimate gatherings or large’ish events. Tactic #7: Leverage events and PR. In the early days we targeted a lot of events: the DNC, the Presidential Inauguration, music festivals, the World Cup, Olympics, etc. Events and PR were the main way we bootstrapped the network in the early days. Cost : Small.

Retention 48

Retention User Experience Travel Marketing 48

Get Lighthouse

DECEMBER 15, 2022

Whether it's leaning to much towards a bottom line revenue number despite the person being a tyrant people flee, or outsourcing recruiting and retention to HR, many leaders aren't focusing on what really matters most. So they let the data do the talking and ran an A/B test. Her views are clear: they're a waste of effort.

Manager 98

Manager A/B Testing Engineering Recruitment 98

Andrew Chen

NOVEMBER 13, 2018

Many of the key levers for driving more user acquisition, retention, engagement, can sometimes sit outside the toolkit for most great product leaders. It provides an underlying system for increasing metrics whether it’s revenue, acquisition, retention, engagement, or another key business metric. Content marketing. Paid marketing.

A/B Testing 110

A/B Testing Engineering User Experience Staffing 110