Andrew Chen

OCTOBER 17, 2017

throw a legendary launch event to officially kick off the city! Craigslist, the mother of all free marketplaces, started with events and then expanded to jobs and apartments. The first ones had to do with two events: Joe’s Digital Diner, where people would show the use of multimedia technology. Signup and onboarding.

Workflows 0

Workflows Marketing Retention A/B Testing 0

Andrew Chen

JUNE 25, 2019

This can be small intimate gatherings or large’ish events. Tactic #7: Leverage events and PR. In the early days we targeted a lot of events: the DNC, the Presidential Inauguration, music festivals, the World Cup, Olympics, etc. Events and PR were the main way we bootstrapped the network in the early days. Cost : Small.

Retention 111

Retention User Experience Travel Marketing 111

Andrew Chen

JUNE 25, 2019

This can be small intimate gatherings or large’ish events. Tactic #7: Leverage events and PR. In the early days we targeted a lot of events: the DNC, the Presidential Inauguration, music festivals, the World Cup, Olympics, etc. Events and PR were the main way we bootstrapped the network in the early days. Cost : Small.

Retention 48

Retention User Experience Travel Marketing 48

Andrew Chen

NOVEMBER 13, 2018

There’s a long laundry list of skills that are critical, but not often considered core to the product: adtech integrations, signup funnel A/B testing, optimizing notification delivery, testing price points, testing cohort curves, etc. Yes, occasionally there are people who know all of it – but they are rare!

A/B Testing 110

A/B Testing Engineering User Experience Staffing 110