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How To Really Measure a Company's Innovation Prowess

Harvard Business Review

In the 1920s, while companies used return on equity to assess their performance, DuPont recognized that the single metric had its limits. equity markets* on BusinessWeek's 2008 list ended up underperforming broader market indices between March 2008 and March 2013. That's where the Dupont analysis come in.

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A Winning Culture Keeps Score

Harvard Business Review

That’s true as far as it goes—but winning cultures have a hard, metrics-driven element as well. The Boston Red Sox, the 2013 world champs in baseball, are known for their sabermetrics. You can’t pick just any old metric and call it a key number. Things look even better for 2013. What makes a number “key”?

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What’s Missing from Annual Reports

Harvard Business Review

The company’s 2013 annual report contained the usual statements on income, changes in equity, and cash flows — standard stuff. Metrics that tell you that are leading indicators of future performance — exactly the kind of information savvy investors should expect. Its revenue comes from franchises ($AU4.77

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Why Data Breaches Don’t Hurt Stock Prices

Harvard Business Review

During the 2013 holiday season shopping period, Target was the object of then the biggest cyber attack on a retailer. A judge recently ruled that Target will have to defend itself against accusations of negligence by banks, credit unions and consumers when it came to preventing the 2013 security breach. The stock price declined 0.3%

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How To Really Measure a Company's Innovation Prowess

Harvard Business Review

In the 1920s, while companies used return on equity to assess their performance, DuPont recognized that the single metric had its limits. equity markets* on BusinessWeek's 2008 list ended up underperforming broader market indices between March 2008 and March 2013. That's where the Dupont analysis come in.

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The Comprehensive Business Case for Sustainability

Harvard Business Review

In 2013, GE had reduced greenhouse gas emissions by 32% and water use by 45% compared to 2004 and 2006 baselines, respectively, resulting in $300 million in savings. In that year, these improvements resulted in 15,000 metric tons of CO2 emissions avoided and savings of nearly $11 million.

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How CMOs Can Get CFOs on Their Side

Harvard Business Review

Just 36 percent of CMOs, for example, have quantitatively proven the short-term impact of marketing spend, according to the 2013 CMO Survey (and for demonstrating long-term impact, that figure drops to 32 percent). Focus on the metrics that matter. Although the metrics matter, what matters more is that the CMO and CFO agree on them.