Harvard Business Review

APRIL 25, 2013

The CIO must be responsible and accountable if technology enables, facilitates or accelerates competition that the C-suite didn''t see coming, or allows the enterprise to miss opportunities because the C-suite did not understand the possibilities technology offered. IT management ROA ROI'

ROI 11

ROI Assets Revenue Scaling 11

Harvard Business Review

APRIL 15, 2015

The Syracuse story, for example, shows the top five telemarketers in New York were paid 44% — not 95% — of the $201 million they raised in 2013. Raising money always costs money, but the ROI typically improves over the long term. Non-profit Finance & Accounting' Her job is to find $10,000 and up donors.

ROI 11

ROI Revenue Accounts Media 11

Harvard Business Review

OCTOBER 15, 2015

Since 2013, we have tapped our front lines – our 1,500 physicians and thousands more nurses, PA’s, pharmacists and other clinicians – for ways to improve care and reduce costs, using an innovation incubator model that adapts venture capital investment approaches to find and scale the best ideas.

Hospitality 12

Hospitality ROI Implementation Scaling 12

Harvard Business Review

AUGUST 28, 2017

Total investment (internal and external) in AI reached somewhere in the range of $26 billion to $39 billion in 2016, with external investment tripling since 2013. While investment in AI is heating up, corporate adoption of AI technologies is still lagging. Without support from leadership, your AI transformation might not succeed.

Scaling 16

Scaling Implementation Digital Transformation ROI 16

Harvard Business Review

APRIL 15, 2013

Nevertheless, analog spending still rules, as confirmed by Gartner''s 2013 digital marketing spending report. But I would suggest that there is something more fundamental happening behind the numbers; something lurking in the very nature of digital marketing and what it asks of leadership and what it means for accountability.

Media 8

Media Marketing Revenue Digital Transformation 8

Harvard Business Review

AUGUST 5, 2014

McKinsey’s DataMatics 2013 survey shows that companies that use customer analytics extensively are more than twice as likely to generate above-average profits as those that don’t. CMOs need to show the ROI of every pound spent on marketing and how it delivers against the bottom line.”. And that really is on the backs of marketing.”

Banking 14

Banking Marketing Revenue Sales 14

Harvard Business Review

JANUARY 23, 2013

Personally, I just KO'd my Foursquare account.). Establishing ROI has always been the holy grail of social media. But in 2013, think hard about how you can cut back, so you can focus on what matters. Nor should they. The harder decision is figuring out which ones you should prioritize — or jettison.

Media 14

Media ROI Onboarding Operations 14

Harvard Business Review

SEPTEMBER 5, 2012

Learning how to work well with others should be as important as learning math or accounting.". I don't know what hard skills I may need in 2030, 2020, or even 2013. In talking about the "ROI" of our schools, we have focused too much on the I, and not enough on the R. It is an afterthought, it seems.

Education 12

Education ROI Project Management Engineering 12

Andrew Chen

MAY 28, 2019

Americans listening weekly to podcasts grew from 7% in 2013 to 22% in 2019. Spotify — which has made a big push into podcasts in just the past couple years — now accounts for almost 10% of listening. A small number of publishers account for multiple top shows, including Wondery and NPR. Rich variety of content.

Advertising 93

Advertising Revenue Media Marketing 93

Andrew Chen

MAY 28, 2019

Americans listening weekly to podcasts grew from 7% in 2013 to 22% in 2019. Spotify — which has made a big push into podcasts in just the past couple years — now accounts for almost 10% of listening. A small number of publishers account for multiple top shows, including Wondery and NPR. Rich variety of content.

Advertising 40

Advertising Revenue Media Marketing 40