Remove 2012 Remove Sales Remove User Experience
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28 ways to grow supply in a marketplace — by Lenny Rachitsky, ex-Airbnb

Andrew Chen

As the number of homes on Airbnb scaled from around 100,000 in 2012 to over 6 million today, I led teams tackling everything from supply growth, to guest booking conversion, to marketplace quality. As a result of this experience, I’m often asked what I’d recommend startups do to grow supply in their marketplace. Cost: Small.

Retention 111
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28 ways to grow supply in a marketplace — by Lenny Rachitsky, ex-Airbnb

Andrew Chen

As the number of homes on Airbnb scaled from around 100,000 in 2012 to over 6 million today, I led teams tackling everything from supply growth, to guest booking conversion, to marketplace quality. As a result of this experience, I’m often asked what I’d recommend startups do to grow supply in their marketplace. Cost: Small.

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Users Are the New Growth Engine

Harvard Business Review

Forrester Research predicts that by 2012 half of all consumer purchases will be either transacted online or digitally driven in some way — influenced by search, social media, or emerging digital platforms like location-based services and digitally augmented store environments. Grow your user base and customers follow.

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How Pinterest’s Buy Buttons Can Change e-Commerce

Harvard Business Review

My own thinking about the power of buyable pins has been shaped both by research on how social networks drive purchasing (as featured in these pages in 2012 and 2013 ), and by my experiences as a compulsive online shopper. Moving purchasers more quickly from pin to purchase is one way buyable pins could also help brands boost sales.

Revenue 14
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The Kinds of Data Scientist

Harvard Business Review

In 2012, HBR dubbed data scientist “the sexiest job of the 21st century ” It is also, arguably, the vaguest. These data scientists design, define, and implement metrics, run and interpret experiments, create dashboards, draw causal inferences, and generate recommendations from modeling and measurement.

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15 Best HCM Software in 2024 (Based on Four Research Parameters)

Vantage Circle

You can do this by contacting their sales team or requesting a demo. Therefore, obtaining a specific price point for Oracle solutions requires contacting their sales team and discussing your needs and requirements. In 2012, Ceridian acquired Dayforce, solidifying its position as a leading provider of HCM solutions.

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The red flags and magic numbers that investors look for in your startup’s metrics – 80 slide deck included!

Andrew Chen

If you look at Google Trends, you’ll see that “growth hacking” all of a sudden became a term people in the industry were interested, and were searching for, in 2012. Thinking about new user experience, engagement metrics, and other important concepts. There’s a reason for that. I’d like to take some credit :).

Metrics 111