Remove 2012 Remove Benefits Remove Sales
article thumbnail

1x 10x 100x (On Leverage)

Ed Batista

For example, two areas where this often comes up in my practice are fundraising and enterprise sales. The inexperienced CEO or sales leader views a pitch to a prospect as an event--they prepare, they do their best, they move on. You Can't Do Your Job if You Don't Sleep (Tony Schwartz, Harvard Business Review , 2012).

Sales 318
article thumbnail

Transformation During Crisis | Simon Leslie

Peter Winick

Simon is also the author of several books, including, There is No F in Sales: A Book About Selling in Every Market Condition and Equanimity: The Diary of a CEO in Crisis. We start our conversation by talking about Simon’s first book, There is No F in Sales, which shines a light on his years of sales experience.

Travel 173
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How Teaching Myself Drums Made Me A Better CEO

Chief Executive

Ultimately, I chose tech and founded Beam Benefits in 2012. Likewise, as CEO, I not only set the rhythm for Beam’s team, I’m on stage (literally and figuratively)—engaging with internal and external stakeholders and promoting our brand’s benefits products. Here’s how teaching myself drums made me a better CEO.

article thumbnail

Learning from Practice: How we calculated the added value of an employee wellness intervention

AIHR

The financial controller asked me to estimate the benefits the company was having from investing this amount of money. This includes fewer insurance claims, lower overall medical costs, a reduction in the costs of employee absence, lower accidents and turnover, and a higher sales value of products and services ( Cascio & Boudreau, 2011 ).

ROI 94
article thumbnail

Learning from Practice: How we calculated the added value of an employee wellness intervention

AIHR

The financial controller asked me to estimate the benefits the company was having from investing this amount of money. The cost-benefits analysis of the EAP of Belden. As shown in the picture above there are a few options to calculate the benefits of investments in Employee health and wellness. Cost of employee turnover.

ROI 81
article thumbnail

Writing a Book As an Extension of Your Business | Becky Robinson

Peter Winick

In addition, we can help you implement marketing, research, and sales. It’s all about book sales and units and all that. So I founded Weaving Influence back in 2012, which is about exactly ten years the summer since I started. Contact us for more information. Let us help you so you can devote yourself to what you do best.

Marketing 246
article thumbnail

5 STAGES OF AI MATURITY IN MARKETING: A BLUEPRINT FOR THE MARKETING REVOLUTION

UVA Darden

A good example of the benefits of the foundational phase can be found with The Coca-Cola Company, which gathered data through its Freestyle dispenser — an innovation that enabled customers to personalize their soda by mixing and matching various flavors. In his research, he aims to balance quantitative rigor and strategic relevance.