article thumbnail

Unlocking the ROI for Non-Fiction Authors

Peter Winick

More questions will be asked and answered in the white paper that will be released in September as we continue to pour over the data. To receive a copy of the white paper when it’s release e-mail info@authorroi.com Transcript Peter Winick And welcome, welcome, welcome. So let’s start with the first question.

ROI 45
article thumbnail

The Power of Investing in People | Zoe Bermant

Peter Winick

Thought leadership is about creating a human aspect within a business relationship; moving interactions beyond data and white papers, and sharing meaningful interactions. We solve this problem, download this white paper, read this blog, and there’s no human factor to that. The white paper isn’t the thing.

Media 245
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

9 Customer Service Blogs Every Support Pro Should Follow

Help Scout Leadership

Fonolo also offers several other resources if blog posts aren’t your preferred way of learning, for example: White papers. HubSpot has a regular publishing cadence of content like webinars, blog posts, white papers, and ebooks. White papers. That includes: White papers. Tip sheets. Shep Hyken.

SaaS 207
article thumbnail

Winning Teams Know to Trust Their Team Members

Michael McKinney

He has written and co-authored many white papers on Demand Management and is an instructor of the Oliver Wight Demand Management course. His new book, Trust the Plan: Demand Management for Business Leaders (J.

Sales 250
article thumbnail

Grossman's White Paper Shows How Internal CEO Communications Shapes Financial Performance

Eric Jacobsen Blog

Communications expert David Grossman of Your Thought Partner has published a new white paper – What the most successful CEOs know: how internal CEO communications shapes financial performance. They’ve also got more engaged employees – another strong, measurable driver of positive financial outcomes."

article thumbnail

Culture as a Strategic Tool | Clint Tripodi

Peter Winick

Clint Tripodi Yeah, we’re rare live white papers. We routinely produce white papers. I want to touch on what you mentioned in terms of all the you know, you’re doing everything from white papers to speaking at conferences and publishing things. I’m talking about where it lives.

Insurance 286
article thumbnail

Standing Up and Institutionalizing Thought Leadership | Bill Sherman

Peter Winick

So if your idea is one convened in one big white paper, for example. Good luck, first of all, getting people to read that white paper. I think, you know, you mentioned earlier sort of the white page, the white paper, there are maybe a dozen, if that many, you know, sort of annual or bi.

Marketing 237