Sales Travel Variable Costs 
Harvard Business Review
MAY 8, 2012
Cloud service providers are increasingly proxies for utilities — they require 100% uptime, significant quantities of their own power, and predictable variable cost (which for renewables is nearly zero). Sales/Becoming the Vendor of Choice. buying RECs for electricity and offsets for travel).
Harvard Business Review
APRIL 5, 2013
Dynamic pricing makes sense for baseball as it shares key qualities that have enabled other industries (airlines, hotels, and rental cars) to prosper from this strategy: fixed capacity, low variable costs, and a "product" that expires at a certain time. Just as important, revenue doesn''t solely come from ticket sales.
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