Reorganization, Revenue and Sales Funnel

Hoping to Grow Your Ad Agency? Support Growth Goals With Existing Customers

Chief Executive

JUNE 3, 2022

In the best-run agencies, about 60% to 70% of new net revenue comes from existing clients. mergers, reorganizations). . So, when setting your growth goals for the year, you need to take both numbers (new revenue and attrition) into account. Unfortunately, it’s easy to forget them when you’re in the day-to-day weeds.

Sales Funnel

Sales Funnel Sales Sales Accounts

Don’t Turn Your Sales Team Loose Without a Strategy

Harvard Business Review

DECEMBER 15, 2015

Since every business has a somewhat unique combination of hardware and software, Alphatech grew by taking responsibility for integration and after-sale support. But by 2012 growth slowed, revenues flattened, and margins declined. At that point, Alphatech’s management reassessed its strategy and sales approach.

Sales

Sales Sales Hospitality Accounts Payable

OrgDev Digest

Hoping to Grow Your Ad Agency? Support Growth Goals With Existing Customers

Don’t Turn Your Sales Team Loose Without a Strategy

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