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Culture as a Strategic Tool | Clint Tripodi

Peter Winick

In addition, we can help you implement marketing, research, and sales. And so they really want to understand how I operate and what I’m struggling with because nobody wants to buy insurance. Clint Tripodi Yeah, well, first of all, it starts with the producer sales education to really understand the prospects business, right?

Insurance 289
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Best of Organizational Thought Leadership 2022 | Kelly Wright, Kimberly Ellison-Taylor, Mark Smith, and Adam Zuckerman

Peter Winick

Listen in to hear some great insights from four amazing guests: Kelly Wright is the Founder of Culture Driven Sales which helps companies create exceptional cultures. Kelly helps us connect thought leadership and sales. Kelly shares what sales can do to aid in that goal and the tools they’ll need to succeed. How they connect?

Sales 130
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Standing Up and Institutionalizing Thought Leadership | Bill Sherman

Peter Winick

In addition, we can help you implement marketing, research, and sales. So if your idea is one convened in one big white paper, for example. Good luck, first of all, getting people to read that white paper. Annual white papers that are really stop the presses. Contact us for more information.

Marketing 237
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Elevating Thought Leadership in Any Size Organization | Dr. Karthik Nagendra

Peter Winick

This partnership led to co-created white papers and other content that elevated organizational awareness while increasing their credibility. This episode tackles thought leadership from both a large and small scale, and offers advice for leaders, sales teams, marketing, and researchers alike! Contact us for more information.

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Using Thought Leadership to Earn Your Way Into Sales Consideration | Steve Watt

Peter Winick

An interview with Steve Watt about enabling sales and thought leaders for the long game. Not every sales person can or should be a thought leader, but they can always be a spokesman for the org’s thought leadership content. In addition, we can help you implement marketing, research, and sales.

Sales 240
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Shaping the Future of Healthcare | Shanil Ebrahim

Peter Winick

In addition, we can help you implement marketing, research, and sales. We often think of thought leadership at the large scale the white paper, the book or the keynote speech. What do you need to do in terms of your operating model, in terms of how you’re organized currently? Shanil Ebrahim That’s exactly it.

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Thought Leadership and Adult Learning | Manja Horner

Peter Winick

In addition, we can help you implement marketing, research, and sales. I sort of operate in the fringes where thought leadership dovetails with learning. So on the marketing side, you can do a call to action that leads someone through a discovery sales process. Contact us for more information. I see the connection.

Marketing 239