Onboarding, ROI and Sales Management

A Step-by-Step Plan to Improve CMO-COO Collaboration

Harvard Business Review

JANUARY 28, 2015

The CMO and COO can wield a lot of influence by setting up a regular call, for example, devoted to a specific customer journey, such as the onboarding process. When sales managers saw a rush of customers, they could put more people on the front desk. See the customer journey all the way through.

Operations

Operations Metrics Onboarding Sales

The End-of-Quarter Sales Rush Costs Companies Money

Harvard Business Review

AUGUST 25, 2017

But sales managers also have to take some blame. Yes, the patterns established through decades of sales behaviors are difficult to break. Perhaps you could study the prospect’s S-1 and their CEO’s letter to shareholders to develop an ROI proposition that is uniquely of interest to them.

Sales

Sales Sales Cash Flow Compensation

OrgDev Digest

A Step-by-Step Plan to Improve CMO-COO Collaboration

The End-of-Quarter Sales Rush Costs Companies Money

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