Manager, Reorganization and Sales Funnel

Hoping to Grow Your Ad Agency? Support Growth Goals With Existing Customers

Chief Executive

JUNE 3, 2022

mergers, reorganizations). . If you’ve got an account executive managing $400,000 of adjusted growth income and the growth goal is 10%, then that individual must add $40,000 to the book. At the same time, however, these agencies often lose anywhere between 10% to 15% of their clients.

Sales Funnel

Sales Funnel Sales Sales Accounts

Don’t Turn Your Sales Team Loose Without a Strategy

Harvard Business Review

DECEMBER 15, 2015

This is ineffective deal management, and it eventually leads to loss of positioning with customers, and, over time, the nurturing of “commodity competencies.” ” In other words, the sales force gets better and better at striking deals that more customers value less and less. It did this in a few ways.

Sales

Sales Sales Hospitality Accounts Payable

OrgDev Digest

Hoping to Grow Your Ad Agency? Support Growth Goals With Existing Customers

Don’t Turn Your Sales Team Loose Without a Strategy

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