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Incentive Pay Challenges And Opportunities In 2023  

Chief Executive

Some organizations have been compelled to provide additional compensation to reflect the current inflationary environment and these adjustments are often provided as part of a variable pay program (e.g., a one-time bonus) as opposed to an increase in base salary. Source: Korn Ferry (October 2022).

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The End of Traditional Ad Agencies

Harvard Business Review

The app is one part ideation engine, one part social media platform, and one part ad agency. In every part of the industry, the open innovation model is changing the economics of advertising by switching significant fixed costs to variable costs and sourcing creative from more relevant and, many times, lower cost sources.

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