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Sales processes. A solid Customer Relationship Management (CRM) platform makes it easier to automate salesfunnels and keep your sales team on task. You can automate email sequences that alert your sales team when it’s time to follow up with a call. Compliance deadline reminders.
Whether managing salesfunnel conversions or customer journey touch-points, marketers will spend less time searching for answers than weighing recommended alternatives. Should analytics emphasize prescriptive, directive, and comprehensive compliance? These are as much questions of culture and values as business process.
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