Media and the Public’s Limited Advertising Attention Span
UVA Darden
DECEMBER 1, 2023
Media and the Public’s Limited Advertising Attention Span burtonc Fri, 12/01/2023 - 13:11 1 December 2023 Marketing & Sales Strategic Marketing Advertisements used to be an inevitable companion to entertainment. And the industry still thrives; the average American consumes about six hours of media a day.
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