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Performance Improvement Plan Template & Guide [Free Download]

AIHR

Plan: The sales rep must spend 10 hours per week cold calling in order to set up 6 meetings per week with new clients. They should also have 4 meetings per week with retention clients and 2 meetings with clients at the end of the sales funnel Check-ins: Monday mornings at 8 am for the next 6 months. Be specific and detailed.

Metrics 126
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Sales Reps Should Avoid Customers Who Are Ready to Buy

Harvard Business Review

As we discuss in our recent HBR article, " The End of Solution Sales ," star salespeople know that situations like this are typically just benchmarking exercises in which the customer has probably already picked some other supplier to go with.

Sales 16
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4 Ways to Improve Your Content Marketing

Harvard Business Review

With online technologies and targeted lists, this should be a cost-effective tool for separating the suspects from the prospects, accelerating customer conversion through the sales funnel, and, equally important, optimizing “data-driven marketing” by tying each piece of content to metrics like opens, reads, downloads, and so on.