Remove B2C Remove Engineering Remove Sales Management
article thumbnail

Taking a Book to Scale | Nick Gray

Peter Winick

And I am very I’ve been focused for the last seven months on more of a B2C audience trying to get my Amazon sales, my Amazon reviews, trying to share people about my book and things like that. That’s a lot of fun because I hate sales and marketing, right? Nick Grey Okay, So I made this book.

Scaling 130
article thumbnail

Building a Business from Book to Exit | Michael Bungay Stanier

Peter Winick

As the Founder of Box of Crayons, Michael ensured the company benefitted from his best-selling books and reputation, but also ensured the sales training could stand without him. He shares both the B2B and B2C strategy that is allowing him to work 1 hour a month for Box of Crayons without the company falling apart in his absence.

Marketing 130