AIHR

AUGUST 29, 2024

I can’t tell you how many times a senior executive will say they bought something, it wasn’t as advertised: “We bought something, but we didn’t have the capabilities to actually be using it. How effective is this brand-new technology to your agenda?

Digital Transformation 52

Digital Transformation Operations Human Resources Benefits 52

Zenefits

JULY 4, 2022

Prioritize user experience: Ease of use is essential for any software solution you implement in your business. So, when you advertise an open position, you essentially put your brand out there for prospective candidates to see and compare with the thousands of other companies they could join.

Software 52

Software Recruitment Compliance Onboarding 52

AIHR

APRIL 21, 2023

For example, if there are consistent complaints about the mismatch between job advertising and the daily realities of the job, recruiters can work on making job descriptions reflect the actual responsibilities of the role and discuss them further during job interviews to meet candidates’ expectations. . can help you improve your retention.

Recruitment 97

Recruitment Onboarding Manager Advertising 97

Andrew Chen

MARCH 21, 2016

million each for Super Bowl advertising spots. Andrew recalls the story from My Life in Advertising by a man named Claude C. And it’s the product, user experience, the market, luck & timing, and a bunch of other variables all wrapped up together. The tech world remembers it for an entirely different reason.

Engineering 56

Engineering Marketing Balance Sheet Advertising 56

Andrew Chen

NOVEMBER 1, 2018

While there were people thinking about user acquisition and ad tech, and some early consumer teams (like Eric Ries’s IMVU) thinking about cohort curves to mention retention, it hadn’t been centralized into a team that could execute against it. Thinking about new user experience, engagement metrics, and other important concepts.

Metrics 111

Metrics Scaling Marketing Media 111

Andrew Chen

NOVEMBER 13, 2018

Many of the key levers for driving more user acquisition, retention, engagement, can sometimes sit outside the toolkit for most great product leaders. It provides an underlying system for increasing metrics whether it’s revenue, acquisition, retention, engagement, or another key business metric. New user experience.

Engineering 110

Engineering A/B Testing Marketing User Experience 110

Andrew Chen

MAY 28, 2019

It could create a strong advantage around paid marketing if a product has high subscription retention or ARPU, allowing them to make higher bids in the various ad networks. For some users, the app is a basic, functional listening app, as compared to other media apps and products, with rudimentary categorization and discovery features.

Advertising 93

Advertising Revenue Media Marketing 93