Harvard Business Review

MARCH 14, 2011

But we have to take the recent events into account. And without going into massive detail on economics, I've always liked the really simple logic around renewables — they have zero variable cost (wind, sunshine, and underground heat are free). For obvious reasons, nuclear is being questioned again.

Energy 17

Energy Transportation Variable Costs Insurance 17

Harvard Business Review

MAY 9, 2013

Victors and Spoils (V&S), where John is CEO, for example, wanted to land the Harley Davidson account after the motorcycle maker split with its long-time agency. V&S ultimately presented 65 of the ideas to Richer and landed the account. MoFilm, Poptent, and Tongal, for example, focus on video production for television and web films.

Advertising 14

Advertising Variable Costs Media Fixed Costs 14

Harvard Business Review

MAY 8, 2012

Accountability throughout the organization. Cloud service providers are increasingly proxies for utilities — they require 100% uptime, significant quantities of their own power, and predictable variable cost (which for renewables is nearly zero). And this charge will, in theory, move managers to make greener choices.

Energy 16

Energy Variable Costs Travel Operations 16

Harvard Business Review

AUGUST 3, 2018

The company should separately present fixed and variable costs, and to the extent possible, detail the variable costs associated with a unit of activity. For example, Twitter provides “cost per ad engagement.” The current rules mandate no disclosures on future-oriented projects.

Variable Costs 8

Variable Costs Revenue Assets Cash Flow 8

Harvard Business Review

OCTOBER 25, 2017

Accountabilities and responsibilities were shared between products, segments, countries, regions, functions, and headquarters. This will affect the way revenues are recognized, as well as accounting policies and the overall company valuation. At the heart of the changes brought about by the Accelerate program are projects.

Revenue 8

Revenue Variable Costs Sales Sales 8

Harvard Business Review

OCTOBER 11, 2017

In 2016 the Scottish National Health Service (NHS Scotland) piloted an approach to value improvement that took both cost and quality into account and turned the management of value into the basic task of the point-of-care manager.

Manager 8

Manager Hospitality Variable Costs Implementation 8

Harvard Business Review

FEBRUARY 22, 2011

Wired reported late last year, "The top 10 Web sites accounted for 31% of US page views in 2001, 40% in 2006, and 75% in 2010." Facebook alone accounted for one quarter of all Internet pages viewed and ads served. Adding a profile on Facebook has little to no impact on Facebook's operating costs. These are tech companies.

Advertising 16

Advertising Variable Costs Scaling Media 16

Harvard Business Review

MAY 7, 2015

By comparing the costs to the hospital of dealing with the negative outcomes to the positive benefits of using the drug, Medicines Co can decide which type of patient to target (it turns out that Angiomax has a very high EVC for high-risk patients) and a lower EVC for low-risk ones) and how to price the drug to the hospitals.

Benefits 14

Benefits Variable Costs Hospitality Marketing 14

Harvard Business Review

SEPTEMBER 25, 2012

Jigar Shah, a well-known clean tech entrepreneur and former CEO of the Carbon War Room, gave me this perspective: Solar cell manufacturers account for only three percent of the roughly 100,000 U.S. Upfront costs are falling, which makes the ongoing variable cost of renewables — that is, zero — even more attractive.

Energy 10

Energy Variable Costs Media Revenue 10

Harvard Business Review

OCTOBER 8, 2013

Today, payers and providers are using a range of strategies to accomplish this goal, including patient-centered medical homes , value-based contracting , and accountable care organizations (ACOs). REBP establishes end-to-end accountability for more than half that spending. The vexing question is how best to make this transition.

Hospitality 9

Hospitality Variable Costs Implementation Administration 9