Remove Accounts Remove Book Remove ROI
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Unlocking the ROI for Non-Fiction Authors

Peter Winick

How does a non-fiction author create ROI? Our panel of experts on publishing, writing, and marketing join us to discuss the findings of a survey that seeks to provide an answer to the question “How does a non-fiction author create ROI?” Before the research could even begin, we had to ask the questions “What is ROI?

ROI 47
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Writing a Book As an Extension of Your Business | Becky Robinson

Peter Winick

 Making your book a lifelong commitment. Have you ever thought about writing a book to codify what your business does, and what it stands for? And once you do, how long should you work to promote that book after it hits the shelves? Our conversation begins with the difficult topic of measuring the ROI of a business book.

Marketing 246
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The Breakthrough Manifesto | Kim Christfort

Peter Winick

This was the catalyst for Kim’s book The Breakthrough Manifesto which acts as a field guide for leaders and organizations to act, join the movement, and achieve breakthroughs that can fundamentally shift the way an organization thinks and operates. Because volume is not ROI. And, uh, we get to chat with her for a bit today. And so yes.

Metrics 293
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Accelerating Marketing Strategy with Thought Leadership | Denise Broady

Peter Winick

Nobody approaches accounting as a part-time hobby, and thought leadership is no different. So one is a dummies book and one is a not dummies book. So there’s only two types of books in the world. There’s Dummies books and not-Dummies books. Peter Winick So anyway, welcome aboard.

Marketing 246
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The Leadership Paradox: Why Managers Must Be Consistently Inconsistent

Get Lighthouse

Holding people accountable. Be Consistent on: Harvard Business School professor and author Clayton Christensen has a principle he lives by that he wrote about in his book, How Will You Measure Your Life? 6) Holding people accountable. For accountability to be an asset for you, it must be consistent. The example you set.

Manager 133
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19 Best Employee Engagement KPI You Need To Know In 2022

Vantage Circle

This KPI takes into account the same logic. The ROI is determined by: ROI = (profit per dollar invested in social compensations/ wages). When she is not in the vicinity or thinking about food, you can find her curled up in a corner with a good book and music. Client Satisfaction. Rate Of Attrition.

KPI 105
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11 Actionable Ways To Boost Employee Morale In 2023

Vantage Circle

ROI: Wandering how it can help you increase ROI? These reduced expenses will, in turn, boost your ROI in a domino effect. Empower them with- Books or resources Introduce an LMS. Hold them accountable for their action. When employees become your brand ambassadors, it automatically boosts your company image.