Brian Balfour

MARCH 21, 2017

Most growth communities, forums, and email lists will inevitably have that thread that goes: “Hey, what are the benchmarks everyone’s seeing for X?” I constantly find people seeking out benchmarks or pointing to benchmarks, and we’ve all been there -- who doesn’t want some normalizing data to understand whether we’re on track or not?

Benchmarking 40

Benchmarking Metrics eCommerce SaaS 40

Vantage Circle

MAY 20, 2022

" She adds that "internal alignment allows for accountability and trust and opens the door for conversation, powering future initiatives and fueling deeper understanding." " Ideally, you'll have baseline pre-intervention data to track progress, but if not, use benchmark data from others in your industry.

Inclusion 93

Inclusion Diversity Education Recruitment 93

Andrew Chen

AUGUST 6, 2018

In ecommerce marketplaces it’s power sellers, in ridesharing platforms it’s power riders, and in social networks it’s influencers. Another plug for her Twitter account here. -A]. The importance of power users. All companies want more power users, but you need to measure them before you can find (and retain) them.

SaaS 111

SaaS Metrics eCommerce B2B 111

Andrew Chen

NOVEMBER 1, 2018

2) Then, to identify potential upside based learnings from within the company as well as across benchmarks from across industry. There’s a couple common frameworks to try to understand this, and one is the Growth Accounting Framework. The problem is that the Growth Accounting Framework provides for lagging metrics.

Metrics 111

Metrics Scaling Marketing Media 111