How to design a referral program
Andrew Chen
AUGUST 8, 2022
Years after the rollout of Dropbox’s referral program, I had the opportunity to join Dropbox as an advisor, where I got a first-hand look at the data. In the end, probably just worth A/B testing to see what works best. And it’s a huge benefit to get these new users onto your platform for free. The Payback.
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