A/B Testing, Benchmarking and User Experience

What to look for when you’re hiring a Head of Growth

Andrew Chen

NOVEMBER 1, 2021

For example, the Acquisition Effect is powered by viral growth and the user experience that compels one set of users to invite their others into the network. The next stage starts once there’s a small group of users, often only a few hundred or thousand who seem to be coming back and where the network is stable.

Scaling

Scaling Marketing Recruitment B2B

The red flags and magic numbers that investors look for in your startup’s metrics – 80 slide deck included!

Andrew Chen

NOVEMBER 1, 2018

2) Then, to identify potential upside based learnings from within the company as well as across benchmarks from across industry. Of course, as an investor you can’t run A/B tests or analyze results directly, but you can form hypotheses, ideate, and apply the same type of thinking.

Metrics

Metrics Scaling Marketing Media

OrgDev Digest

What to look for when you’re hiring a Head of Growth

The red flags and magic numbers that investors look for in your startup’s metrics – 80 slide deck included!

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