Andrew Chen

NOVEMBER 1, 2021

Network effects emerge when products, like marketplaces, social apps, B2B collaboration tools, and so on, get more useful the more users that are on them.In I often use benchmarks like D30 >20% or projecting out M12 to be >30% to try to assess this. Direct sales and product-led viral growth for most B2B collaboration apps.

Scaling 82

Scaling Marketing Recruitment B2B 82

Harvard Business Review

NOVEMBER 23, 2018

Our recent benchmarking of nearly 900 B2B companies underscores the importance of these tools. A B2B technology supplier used Microsoft Workplace Analytics and other digital tools to track the behaviors of its sales reps. Almost all B2B companies could do better on pricing. Raise the game in pricing.

Sales 14

Sales Sales B2B Accounts 14

Harvard Business Review

JUNE 30, 2015

We can benchmark how each client on the network performs against key metrics, identify high performers, and then, with a little extra research, figure out what those organizations are doing right. Slowly but surely, these same techniques are being brought to the B2B space, and to health care. Insight Center. Growing Digital Business.

Benchmarking 14

Benchmarking Workflows A/B Testing B2B 14