Remove A/B Testing Remove Advertising Remove Staffing
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How to build a growth team – lessons from Uber, Hubspot, and others (50 slides)

Andrew Chen

There’s a long laundry list of skills that are critical, but not often considered core to the product: adtech integrations, signup funnel A/B testing, optimizing notification delivery, testing price points, testing cohort curves, etc. This can work, but then the team needs to be staffed properly.