Building a Growth Framework Towards a $100 Million Product
Brian Balfour
OCTOBER 13, 2017
This post is the HubSpot Sales case study that illustrates the concepts of the 4-Fits Framework, a 5 post series in which I explain the four frameworks you need to align to grow to a $100M+ company. When I joined HubSpot in January 2014 the mission was clear. The high level first version for HubSpot Sales looked like this: Category.
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